Yesterday Disney announced it's new Disney Movies Anywhere service. It works like this: If you buy a Disney movie online, or purchase a digital Disney movie via a packaged blu-ray/DVD, you will always own that movie and it will be stored forever in your account - in the "cloud". However, many Disney classics like Bambi and The Jungle Book will indeed go "back in the vault", or go on moratorium after a limited availability period. Below is a promotional video, and below that is more information about the service from Disney itself.
Disney Movie Anywhere collects all your eligible Disney digital entitlements – whether you redeemed them from a Digital Copy code or purchased them in iTunes – so you can have access to them on your iPhone, iPad, iPod touch, and Apple TV, as well as on your personal computer (Mac and Windows machines).
Here’s how it works:
1. Download the free Disney Movies Anywhere app to your iPhone, iPad, or iPod touch (iOS 7 or higher). You can also sign up through the Disney Movies Anywhere website. Create an account – in some cases you can use your existing Disney website credentials such as Disney Infinity, Disney Movie Rewards, or ESPN – to log in and get started. (Right now, Disney Movies Anywhere is only available in the U.S. and account holders must be at least 13 years of age.
2. Immediately, any Disney Digital Copy codes you’ve previously registered with a Disney Movies Rewards account will show up in your new Disney digital movie locker through Disney Movies Anywhere.3. Follow the simple steps to connect your iTunes account to your Disney Movies Anywhere account, and eligible titles you previously purchased from iTunes or redeemed in iTunes with a Digital Copy code will be accessible in both your Disney Movies Anywhere locker and your iTunes account. This is also how you get your free digital copy of The Incredibles – by connecting your iTunes account.4. Do you have any previously unredeemed Disney, Pixar, or Marvel Digital Copy codes floating around in the DVD or Blu-ray cases on your shelf? You can register eligible codes in Disney Movies Anywhere to expand your digital collection – you’ll also earn Disney Movies Rewards for these and for any digital purchases made through iTunes going forward.5. Commence downloading, streaming, browsing and buying. You can download a movie to up to eight devices at a time, and you can stream simultaneously on two. You can also explore exclusive original content in the Disney Movies Anywhere app or website.