Click to Skip Ad
Closing in...
Indiewire logo

Will Tickets for Smaller Movies Cost Less at the Box Office?

ReelPolitik By Anthony Kaufman | ReelPolitik February 15, 2006 at 10:29AM

Will Tickets for Smaller Movies Cost Less at the Box Office?
2

That's the question that a New York Times business article, "Changes Ahead for a Theater Near You", posed today. In the story, AMC Entertainment Peter C. Brown says that variable pricing -- meaning bigger movies and weekend shows will cost significantly more than smaller movies and weeknight shows -- will happen "within a year." he said. "There are people looking at it. I'll leave it at that."

Many theaters already have some type of variable pricing. In many cities, for instance, big theater chains charge about a $1 less on weeknights. But the story says this doesn't make much of a difference and more drastic shifts are being examined. And this makes some independent film insiders worried.

"Can you imagine the impact this could have on independent films?" said the worried email in my inbox. "If films with smaller audiences are sold with cut-rate admission prices, this could put an even bigger crunch on [indie] distributors and filmmakers."

The article recognizes this "slippery slope," quoting Brown, "when you start to be someone who would be suggesting that, say, 'King Kong' is a product that should be priced differently from 'Memoirs of a Geisha' or 'Capote.' Because ultimately it is art."

But, of course, how often is cinema really considered art these days?

Follow us

E-Mail Updates



Recent Comments

By Tony: I saw this with my girlfriend. She was completely taken in by it. This movie is no better than a soap opera. Absolute drivel, pandering to…

Can Tearjerking Doc "The Hunting Ground" Change Colleges' Sexual Assault Policies?

Jan 28th, 2015 1:03am

By Joe Britz: While rape is a horrible crime, it doesn't mean we simply toss Blackstone out the window. The foundation of our justice system is innocent…

Can Tearjerking Doc "The Hunting Ground" Change Colleges' Sexual Assault Policies?

Jan 28th, 2015 12:31am

By Amelia: It reminds me of the Dark Ages, where people would accuse a woman of being a Witch and everybody would simply believe the accusation because…

Can Tearjerking Doc "The Hunting Ground" Change Colleges' Sexual Assault Policies?

Jan 27th, 2015 3:25pm

By Joe: There is no rape culture. Rape is a sickening and illegal act but apparently there are some who want to return to the old fashioned lynch mob…

Can Tearjerking Doc "The Hunting Ground" Change Colleges' Sexual Assault Policies?

Jan 27th, 2015 1:31pm

By roosevelto: I think that this movie is many things, one of those is political. Even if we suppose that it wasn't Afflec's intention, when has become…

"Argo" Reconsidered: Ben Affleck is a Right-Wing Propagandist

Jan 16th, 2015 5:08pm

By roosevelto: I watched the movie with the most naive eyes possible. I said to myself, don't care about facts, don't care about propaganda, don't care abou…

"Argo" Reconsidered: Ben Affleck is a Right-Wing Propagandist

Jan 16th, 2015 4:53pm

By Anthony Kaufman: "The Look of Silence" will definitely be on next year's list! It hasn't opened in the U.S. yet.

The Top 12 Documentaries of 2014

Jan 3rd, 2015 1:09pm

By Jakob Tasi Grube Madsen: Thanks for a good selection. You definitely have to see The Look of Silence by Joshua Oppenheimer. - The finest documentary of 2014 that I…

The Top 12 Documentaries of 2014

Dec 29th, 2014 5:54am