indieWIRE for Consumers

indieWIRE gets an odd mix of industry and cinephiles, and figuring out how to service both those audiences is a constant juggle for us. One of our solutions that we need to highlight more is indieWIRE:Weekly, our regular round-up of releases, broadcasts, festivals and events with an indie focus. Fresh each Thursday afternoon (is it really Thursday already?) with it's own seperate email publication (which contains the entire article), the Weekly is something that gets promoted through it's own unique channels. Yet another item that's buried so deep down in indieWIRE that it has its own specialized traffic (and needs more loving in the front page re-design.)



Trackback (ping URL)

(04/30/04) Swimming In Special Sections - When we launched the current indieWIRE structure just before Sundance 2003, we had three "special sections" -- special indexes on particular topics. Now we have fourteen (plus some things that are even more different.) On a day like today, we really wa...

(05/04/04) Festival Focuses - Next-to-last of my week's series of hidden goodies in indieWIRE: our Festivals section. It's a list of every film festival in IndieFilmmaker that we've also written about at least once in indieWIRE, integrating submission deadlines and festival dates w...

(05/04/04) Swimming In Special Sections - When we launched the current indieWIRE structure just before Sundance 2003, we had three "special sections" -- special indexes on particular topics. Now we have fourteen (plus some things that are even more different.) On a day like today, we really wa...