Other People's Trailers
A couple of years ago, I was contacted by Film Threat about the possibility of their putting out one of my films through their DVD label. I was open to the idea, but the negotiations stalled over my refusal to allow them to pout trailers for other films on the DVD. They assured me that the trailers would inhabit a separate link, and would be entirely optional. Even so, I said I didn't want my films to be used as advertisements for other films, and I turned down their offer. Today, I found out that the DVD of "I Am A Sex Addict" will have trailers for other films at the beginning of it. I was assured by the Weinstein Company that the viewer would have the option of clicking to the main menu and obviating the trailers, but still, the experience will be one of immediate marketing assault. The upside of going with The Weinstein Company is that the DVD will be in more stores than it would be otherwise, and in fact they have been very accomodating. But the downside is that the DVD will bear less and less resemblance to the product that I myself would have wanted to put out into the world. Posted by caveh on Jul 17, 2006 | Related
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