CAA Screams - "Show Me the Money!"
Now pay attention indie filmmakers, producers, tech start-ups, digital boutiques and any other media-centric newfangled thing that is currently in beta stage... There is a trend among Hollywood talent agencies that doesn't seem to be letting up. The latest agency to get into the VC fray is CAA (Creative Artists Agency). Following in the footsteps of rivals ICM, UTA and William Morris (I have a personal beef with that agency), they are setting aside some money and looking to invest in digital entertainment. This was first published in paidContent.org and is making its rounds among several entertainment trades.
Broadband entertainment is maturing - very fast. It took about ten years to get here but its finally here. Now we're seeing talent agencies hedging their bets on future content because, let's face it, content is king - always and forever. Technology is forcing the hand of filmmakers and musicians to think drastically outside their normal business. This is just one aspect that's taking shape. Will this make Hollywood, or at least entertainment, better? How does this business model affect future filmmaking? If I had a crystal ball, I wouldn't be here blogging about this. I would be listed on Forbes list of the top 20 richest people on the planet.
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