The New York Times reports in Tuesday's edition, "To Market a Magazine, Fill It With Celebrity Gossip", saying:

The voracious demand for Hollywood gossip, from Brad Pitt's love interests to Tom Cruise's spat with Brooke Shields, drove circulation increases for celebrity magazines in the last six months...More serious categories - particularly newsweeklies and men's titles - continued to struggle...

The bump in gossip-minded media sure didn't seem to boost summer ticket sales at the megaplex box office. So, what gives?