While Greta Gerwig was a breakthrough star at SXSW '07, this year she's the downright 'it girl', appearing not only in Mary Bronstein's "Yeast," and The Duplass Brothers' "Baghead," but she and Joe Swanberg are here with "Nights and Weekends," which they co-wrote, -directed and -star in.

At a party the other night, fest head Matt Dentler walked in with a bunch of copies of the latest Austin Chronicle, featuring Gerwig on the cover...