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a blog by eugene hernandez, editor-in-chief and co-founder of indieWIRE. more at: Twitter | Facebook | LinkedIn

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“huluwood”

Super Sunday ads were a bit of a let down. In fact, if you weren’t into the game, this year’s event didn’t require that you wait through the action to get to the ads. You can simply log on and watch them all at Hulu.com (the commercials even come with their own commercials online). Hulu, owned in part by NBC, also weighed in with their own Super Bowl spot, above.

Today on “Morning Joe,” Donny Deutsch said, “Madison Avenue blew it” with this years crop of Super Bowl ads. I don’t know about all that, I mean do we really expect that much from our 30-second spots when nowadays we can easily avoid long form ads altogether? Will the online pre-roll and the 15-second pre-roll become the ad art form of the future?

funniest pre-super sunday commercial

must-see tv | bush’s war

Did anyone else catch Frontline last night?

I can’t imagine that the previous generation of network news anchors—Peter Jennings, Tom Brokaw, or Dan Rather—would have let the 5th anniversary of the Iraq war pass without a major prime time program exploring the topic. But, times have changed for network news.

So, cheers to PBS, which is airing a major 4.5 hour doc this week over two nights, “Bush’s War.” Last night, part one was filled with background and insights from many key figures, detailing the strategies, deceptions, interrogation tactics, and media manipulation from 9/11 through the start of the war. Tonight, the story will pick up after the war began.

The full program and countless resources, interviews, and more are available on PBS.org.

wga strike | “the office” is closed

From the picket lines in L.A., a clip about the current WGA Strike from the team behind, “The Office.”

can’t we all just get along | nell, mrs. g, maude, florence, punky…

If this strike goes on, maybe the networks will consider airing re-runs of classic TV moments like this one, from 1986…

Does it really get much better than this? No doubt, one of NBC’s proudest moments.

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