The island nation of Aruba will host a new international film festival (the nation’s first), The Aruba International Film Festival (AIFF), to will take place June 4-10, 2010. Details were unveiled at a press conference today by AIFF Founders and Producers Giuseppe Cioccarelli and Jonathan Vieira, along with the Festival’s Artistic Director Claudio Masenza, at the Radisson Hotel & Resort in Aruba’s Palm Beach.
Backed by government funding and sponsor donations, AIFF is being organized by local film producing company Aruba Film Productions. Writer, director and producer Claudio Masenza serves as AIFF Artistic Director and will be selecting films that, according to the festival, "reflect the cultural diversity that epitomizes the Island of Aruba." Masenza previously served for six years as a member of the selection committee for the Venice Film Festival. The inaugural Festival will showcase between 20 and 30 films throughout the week, of which the majority will be independent films, as well as world premieres and some “blockbuster” studio films.
The festival's stated goal is to "become a premiere destination for the global film industry, and a platform to promote the understanding and appreciation for the art of cinema and filmmaking" as well as "to encourage, educate and activate young Aruban filmmakers." [Andy Lauer]