The Jaman team at the 2008 Cannes Film Festival.
The digital distribution site Jaman has announced a new partnership with Cinetic Rights Management to expand its online library of films to 7000 titles. This partnership, I believe, testifies to the ongoing popularity of Jaman since its launch in 2007. Last summer, the company partnered with Lionsgate to distribute some of its library, and Jaman has formed several other similar pacts to make a wide variety of mostly low budget cinema available to audiences around the world. CRM obviously has a huge number of clients that it can bring into that fold; the deal recalls New Video Digital's implementation of 1600 films to iTunes late last year. This type of relationship seems essential for independent films to succeed online. There needs to be a lot of it out there in order for newer filmmakers to feel comfortable releasing their movies this way. Of course, whether or not filmmakers will receive a fair piece of the revenue pie is a separate issue altogether, but not something that will ever get sorted out unless the artists are willing to give it a shot -- or at least talk about it.