Click to Skip Ad
Closing in...
Exclusive: Octavia Butler's 'Dawn' Being Developed for TV, Producer Talks Adaptation and Diversity Behind the Scenes Exclusive: Octavia Butler's 'Dawn' Being Developed for TV, Producer Talks Adaptation and Diversity Behind the Scenes Watch Preview of 'Being Mary Jane' Season 3. Premiere Date Set + Loretta Devine and Jill Scott Join Cast Watch Preview of 'Being Mary Jane' Season 3. Premiere Date Set + Loretta Devine and Jill Scott Join Cast Here's Idris Elba's Response to Commentary That He's "Too Street" to Play James Bond Here's Idris Elba's Response to Commentary That He's "Too Street" to Play James Bond Tina Mabry's 'Mississippi Damned' Is Now Streaming on Netflix, Courtesy of AFFRM + Array Tina Mabry's 'Mississippi Damned' Is Now Streaming on Netflix, Courtesy of AFFRM + Array Carl Franklin Is Casting an Actor for His Tupac Bio (No Marcc Rose from 'Straight Outta Compton'?) Carl Franklin Is Casting an Actor for His Tupac Bio (No Marcc Rose from 'Straight Outta Compton'?) 'Dope' Is Heading Back to Theaters for a Second Run (Awards Season Contention, Perhaps?) 'Dope' Is Heading Back to Theaters for a Second Run (Awards Season Contention, Perhaps?) BET Launches Original Series “THE BET LIFE OF…” - Will Look at Musical Careers of Beyonce, Chris Brown, Janet Jackson, Nicki Minaj & Trey Songz BET Launches Original Series “THE BET LIFE OF…” - Will Look at Musical Careers of Beyonce, Chris Brown, Janet Jackson, Nicki Minaj & Trey Songz Trailer for Season 2 of 'Z Nation' (Kellita Smith Is Fierce on the Show!) Trailer for Season 2 of 'Z Nation' (Kellita Smith Is Fierce on the Show!) Will Smith Puts on His "Nigerian Accent" in First Trailer for NFL Drama 'Concussion' Will Smith Puts on His "Nigerian Accent" in First Trailer for NFL Drama 'Concussion' This "Faith-Based" Drama Is Giving 'Straight Outta Compton' a Run for Its Money This Weekend... This "Faith-Based" Drama Is Giving 'Straight Outta Compton' a Run for Its Money This Weekend... Lee Daniels' Richard Pryor Biopic Is Officially Ready to Go (Mike Epps, Eddie Murphy, Oprah Winfrey, Kate Hudson) Lee Daniels' Richard Pryor Biopic Is Officially Ready to Go (Mike Epps, Eddie Murphy, Oprah Winfrey, Kate Hudson) Watch 5 Clips from Regina King's Feature Directorial Debut 'Let The Church Say Amen' Starring Naturi Naughton Watch 5 Clips from Regina King's Feature Directorial Debut 'Let The Church Say Amen' Starring Naturi Naughton Righting a Past Wrong? Academy to Present Spike Lee with Honorary Oscar Righting a Past Wrong? Academy to Present Spike Lee with Honorary Oscar African-American Female Team Produce Indie Horror Film ‘The Dark Rite’ African-American Female Team Produce Indie Horror Film ‘The Dark Rite’ Viola Davis Says She Will Star in a Film Adaptation of 'Fences' Directed by Denzel Washington Viola Davis Says She Will Star in a Film Adaptation of 'Fences' Directed by Denzel Washington "This Is a Relationship" - Watch Michael Ealy Frighten Sanaa Lathan in Tense First Clip From 'The Perfect Guy' "This Is a Relationship" - Watch Michael Ealy Frighten Sanaa Lathan in Tense First Clip From 'The Perfect Guy' Vin Diesel Says He's Returning for a 'xXx' Threequel - Filming to Start in December Vin Diesel Says He's Returning for a 'xXx' Threequel - Filming to Start in December Why Was Janet Hubert (Aunt Viv) Really Replaced on 'Fresh Prince of Bel-Air'? Buzzfeed Investigates Why Was Janet Hubert (Aunt Viv) Really Replaced on 'Fresh Prince of Bel-Air'? Buzzfeed Investigates Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie... Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie...

Netflix Passes Apple As The USA's #1 Provider Of Movies Over The Internet

Shadow and Act By Courtney | Shadow and Act June 3, 2012 at 2:59PM

Some interesting facts worth knowing from a report from IHS Screen Digest, which provides insight into the trends and models associated with digital content creation, market consumption and distribution.
7
netflix

Some interesting facts worth knowing from a report from IHS Screen Digest, which provides insight into the trends and models associated with digital content creation, market consumption and distribution.

- First, IHS says that Americans spent twice as much on buying and renting movies online last year (2011), than they did in the previous year; $992 million last year to be exact.

- Second, Netflix past Apple in 2011 to become the nation's top provider of movies streamed over the Internet. In 2010, Netflix claimed just 1 percent of the total online movie business; 1 year later, that figure leapt to 44 percent! Whoa!

- IHS says Netflix is so dominant in the subscription (key word there, as opposed to per transaction) VOD market, that it's nearest competitor, Hulu, is 10% of Netflix's size.

- Subscription VOD (Netflix primarily) rose a whopping 10,000% year-over-year to $454 million; while transactional VOD (Apple iTunes notably) rose 75 percent to $273 million.

- Lastly, IHS expects the online movie business on whole to double again this year, as it did last year.

So what does this all mean? Stating the obvious - which I know has been discussed many times on S&A - the online movie business is really the future of the business. Or at least, digital delivery through data pipes (whether to your home, portable device, or theater) instead of traditional print projection, or even tapes or discs.

I'm really curious about the initiative that was announced a year ago I believe, that would make movies available to watch at home (at a higher premium) at the same time they open in theaters. Companies like Magnolia Pictures are already releasing their movies first on VOD, and then later opening them in theaters. This new idea, which theater owners of course are fighting against, will allow audiences to rent new films right at home for a higher price (something like $50) on the same day/date those films open in theaters. So you can either stay home, pay the $50, and watch Spiderman 10 on your large screen TV, on the weekend it opens, or pay $12 per ticket to see on a gigantic screen at the theater. 

I know this progression towards an online, at home movie experience isn't universally popular. But I, for one, embrace it. It's just another option as I see it. And competition is a good thing, isn't it?


Shadow & ActNewsletter