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"Attack The Block" Coming Out On Blu-ray/DVD On Oct. 25

by Sergio
September 14, 2011 1:23 AM
8 Comments
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Let me be the first one to say that Sony Pictures/Screen Gems did NOT do right by Attack The Block, a film I still firmly hold as one of the best films I've seen this year. (and perhaps the best film of the summer). Despite great reviews and great audience response, the film never got the kind of solid and wide spread theatrical release it so rightly deserved.

But at least, very soon, all those people around the country who never got a chance to see it will now have their chance, as it's been announced that the film will be coming out on standard and blu-ray DVD on October 25th from Sony Pictures Home Entertainment, with a ton of extra features and commentaries.

And now that I've gotten a brand spanking new blu-ray player to replace the old crummy one that went kaput on me yesterday, (Never again will I buy anything made by a comany that starts with the letter "J") I know I'll be enjoying the film again and again.

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8 Comments

  • Dankwa Brooks | September 15, 2011 11:36 AMReply

    @AccidentalVisitor I toatally agree that seeing it with a packed audience definitely led to my enjoyment. I too will own this on October 25th. #AllowIt

  • Geneva Girl | September 15, 2011 9:35 AMReply

    Dang! This film was wronged! It should have played widely with a big push. I can see this being a cult film that kids see over and over again at midnight. We saw it in Geneva, of all places, before it even opened in my hometown of Philly. We loved the movie and I do intend to buy a copy. I think it will make a great Christmas present for my brother.

  • James Madison | September 15, 2011 4:01 AMReply

    Attack the Block was a very good film.

    Best believe I will own it on Oct. 25th!

  • AccidentalVisitor | September 14, 2011 10:49 AMReply

    Screen Gem's strategy backfired. It was an interesting idea but it did not work. This film did not get a single commercial in the USA and it didn't have a trailer to be played in American theaters. Look, you can't even get away with that with art films/independent films/foreign movies. The trailers to those types of film will be played in the theaters of the art house chains or independent-leaning theaters. And many of them will be further promoted by a limited number of commercial advertisements on TV. Attack the Block got none of that. The only way to really know about the film (outside of England) was to keep up with certain movie websites or be lucky to catch the trailer on YouTube. And yet Real Gems released the movie into mainstream theater chains such as Regal and AMC. Waste of time if mainstream audiences have no awareness of it.

    I talked to a lot of people. Casual film fans. Passionate moviegoers. Fans who love science fiction and horror flicks. Fans who lean towards action and mainstream material. Moviegoers who keep an eye out for films with black characters as leads. Folks who rely still on newspapers to give them an idea of what's showing in the theaters. Moviegoers who prefer less hyped, small budget motion pictures. Viewers who wait for everything to come out on DVD. And of course those who tend to get their movies via the black market. No one, none of them, heard of Attack the Block. Zero. That's an indictment of the studio's publicity department. Oh, well.

    I saw the movie twice. The first time was via one of those million free screenings the studio had for the movie (yeah, that could have possibly eaten into its box office as well). The place was packed and many of the folks had no true idea what the movie was about. Just being a free film was all the reason they needed. The place went crazy for the film. And it made me think that that was how this movie should be viewed. It should be seen with a large audience. Just like Die Hard.

    The second time when I saw the movie I paid for the ticket (I wanted to contribute financially to its box office). There was maybe fifteen to twenty other people in the theater that day. I still had a good time and the movie's quality mostly held up, but I felt sorry for the people surrounding me that they did not get to experience this movie with a full house.

  • tambay | September 14, 2011 2:17 AMReply

    Even though I wasn't as enamored with it as everyone else was, I agree! I'm not sure what the thinking or strategy was on Sony's part. I've actually been trying to get a rep from over there to talk to us about it. It hasn't even grossed $1million yet (domestic) which I was flabbergasted by when I saw its numbers last week. I figured it would have done far better. Its widest release was just 66 theaters simultaneously. I now have to wonder what the point of all those free preview screenings were the held before its release. I figured they were prepping for a nationwide roll-out. Guess not. Maybe they're shooting for home video profits.

  • sandra | September 14, 2011 2:00 AMReply

    I paid my $13.50 to see it on Friday. Good times!

  • Vaughn | September 14, 2011 1:54 AMReply

    Agreed, Sony/Screen Gems didn't handle the release well.

  • Dankwa Brooks | September 14, 2011 1:38 AMReply

    "Sony Pictures/Screen Gems did NOT do right by Attack The Block, a film I still firmly hold as one of the best films I’ve seen this year. (and perhaps the best film of the summer). Despite great reviews and great audience response, the film never got the kind of solid and wide spread theatrical release it so rightly deserved."

    I COMPLETELY AGREE!!!

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