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'Better Mus' Come' Pre-Release Engagement TONIGHT (Get The Details...)

by Tambay A. Obenson
March 13, 2013 2:00 PM
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A reminder...

AFFRM's first pick-up of 2013, Storm Saulter's award-winning feature film Better Mus' Come, will open on March 15, in New York (AMC Empire 25) and Los Angeles (Downtown Independent). But before 2 days before that date (TONIGHT, March 13) there will be simultaneous one-night engagements in Philadelphia, Atlanta, Washington DC, Seattle, Chicago, and Houston - presented by partners of the distributor's new label, Array: Imagenation, Urbanworld Film Festival, BronzeLens Film Festival, ReelBlack Film Series, Langston Hughes African-American Film Festival, Howard Film Culture and Houston African-American Museum.

Passion, politics and poverty collide as this love story unfolds against a backdrop of political turmoil in 1970's Jamaica, as rival gangs enlisted by warring political factions disrupt the democratic process, leading to bloodshed in the streets. Better Mus' Come begins in 1977 and ends the in the first couple days of 1978 during the Green Bay Massacre, and follows Ricky, a gang leader and political pawn, as he struggles to navigate the hardships of life in Kingston, and to define a better way of life for his young son.

Exact locations and times for tonight's March 13 pre-release one-night engagements follow below; I believe one of those screenings (in Washington, DC) is sold out, or close to being sold out. But you should check NOW if you're interested in seeing the film tonight:

MARCH 13th, 2013


Presented by BronzeLens Film Festival
Located at The Georgia Pacific Auditorium
Screening at 7:00PM 

Presented by Houston Museum of African-American Culture    
Located at Houston Museum of African-American Culture    
Screening at 7:00PM

Presented by Langston Hughes African American Film Festival

Located at Langston Hughes Performing Arts Institute

Screening at 7:00PM

Presented by Reelblack
Located at Asian Arts Initiative

Screening at 7:00 PM

Presented by DuSable Museum of African American History
Located at DuSable Museum of African American History

Screening at 7:00 PM

Presented by Howard Film Culture

Located at Goethe-Institut Washington
Screening at 12:30 PM

And here's a clip from Better Mus' Come for a glimpse at what to expect:

Finally, here are Friday's opening day theaters:

MARCH 15th, 2013


Presented by Imagenation and Urbanworld Film Festival

Located at AMC Empire 25

Please see for showtimes


Presented by AFFRM HQ

Located at The Downtown Independent

Please see for showtimes

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  • My White Town Is Wack | March 14, 2013 12:55 PMReply

    Caught it on the West Coast -- wouldn't have known about it if it wasn't for Shadow And Act -- as a matter of fact I told the venue sponsoring it that very thing -- Thank you!

  • MY WHITE TOWN IS BLACK | March 15, 2013 3:14 PM

    HEY BAMA - Consider a West Coast City other than the one your assuming & YES, it played there (check the summary of cities.......)

  • Bama | March 15, 2013 3:00 AM

    Hasn't played on west coast yet buy whatever you say

  • Alan | March 13, 2013 5:12 PMReply

    Saw it at 12:30 today in DC at the Goethe. Raya is right. Sheldon Shepard was PHYNE...and talented.

  • Banta | March 13, 2013 3:55 PMReply

    Got my ticket for Chi-town tonight!

  • Banta | March 13, 2013 3:54 PMReply

    Got my ticket for Chi-town tonight!

  • RAYA BENNETT-COMBES | March 13, 2013 2:27 PMReply

    Just saw it at Goethe. A real accomplishment. Sheldon Shepard should be a star. I want to cast him in my next short he was so good and handsome.

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