Click to Skip Ad
Closing in...
A New Edition Biopic Might Be Coming to a Theater Near You If This Fan-Made Trailer Goes Viral A New Edition Biopic Might Be Coming to a Theater Near You If This Fan-Made Trailer Goes Viral HBO Seeks Diverse, Emerging Writers for HBOAccess Writing Fellowship HBO Seeks Diverse, Emerging Writers for HBOAccess Writing Fellowship Films & TV Series That Are Coming to (and Leaving) Netflix's Streaming Library Next Month (March) Films & TV Series That Are Coming to (and Leaving) Netflix's Streaming Library Next Month (March) Check Out These Photos of Mo'Nique, Queen Latifah, Khandi Alexander & Michael K. WIlliams From HBO's Bessie Smith Bio + Premiere Date Set Check Out These Photos of Mo'Nique, Queen Latifah, Khandi Alexander & Michael K. WIlliams From HBO's Bessie Smith Bio + Premiere Date Set Oscars Telecast Ratings at 6-Year Low. So Was Nielsen Right About Correlation Between Black Nominees & Viewers? Oscars Telecast Ratings at 6-Year Low. So Was Nielsen Right About Correlation Between Black Nominees & Viewers? Here's the Story That the Denzel Washington/Antoine Fuqua 'Magnificent Seven' Remake Will Tell Here's the Story That the Denzel Washington/Antoine Fuqua 'Magnificent Seven' Remake Will Tell Ava DuVernay Won Ava DuVernay Won Watch Footage From Marlon Wayans' Richard Pryor Audition Tape Watch Footage From Marlon Wayans' Richard Pryor Audition Tape Mike Tyson Went to Algeria to Make the Country's "First Martial Arts Film"... Here's a First Look at the Results Mike Tyson Went to Algeria to Make the Country's "First Martial Arts Film"... Here's a First Look at the Results If You Missed PBS' August Wilson Documentary, 'The Ground on Which I Stand,' Watch It in Full Now! If You Missed PBS' August Wilson Documentary, 'The Ground on Which I Stand,' Watch It in Full Now! Now in Demand: Black Actors - Morris Chestnut Books Starring Role in Investigative Drama Pilot for Fox Now in Demand: Black Actors - Morris Chestnut Books Starring Role in Investigative Drama Pilot for Fox Here's One Reason Why Eddie Murphy's 'SNL' Appearance Was So Awkwardly Brief... Here's One Reason Why Eddie Murphy's 'SNL' Appearance Was So Awkwardly Brief... Now You Can Watch All 10 Oscar Nominated Short Films (Live Action & Animation) Online Now You Can Watch All 10 Oscar Nominated Short Films (Live Action & Animation) Online Jill Marie Jones Scores Female Lead Role in Starz Original Series Based on 'Evil Dead' Film Franchise Jill Marie Jones Scores Female Lead Role in Starz Original Series Based on 'Evil Dead' Film Franchise Mo'Nique's Decision to Not "Play the Industry Game" Gets Her Blacklisted. The Actress Speaks... Mo'Nique's Decision to Not "Play the Industry Game" Gets Her Blacklisted. The Actress Speaks... For the First Time, the Essence Black Women in Hollywood Awards Will Be Broadcast on TV - on OWN For the First Time, the Essence Black Women in Hollywood Awards Will Be Broadcast on TV - on OWN Aaron McGruder Finally Explains Why He Left 'The Boondocks' Aaron McGruder Finally Explains Why He Left 'The Boondocks' Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Apparently, Hosting The Oscars Isn't As Coveted A Gig As I Previously Assumed... Apparently, Hosting The Oscars Isn't As Coveted A Gig As I Previously Assumed... Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie... Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie...

Budweiser Demands To Be Removed From 'Flight'

Shadow and Act By Sergio | Shadow and Act November 6, 2012 at 8:37AM

You have to figure that Flight must be a good film since so many people are getting upset about it.
10
Flight

You have to figure that Flight must be a good film since so many people are getting upset about it.

There's already been noise from some people who are angry about Denzel Washington's character in the movie, who they see as a negative, stereotypical black character. And now Anheuser-Busch has blown their stack.

They're upset that Washington is seen drinking Budweiser, especially in one scene while he's drinking while behind the wheel of his car, and has asked Paramount Pictures to remove, or at least, obscure the Budweiser logo in the film.

Because, you see, only responsible drinkers drink Bud, and it would be false to imply that drunks also swill Bud.

Rob McCarthy, who is the v.p. of Budweiser, issued a statement saying that, neither Paramount nor director Robert Zemeckis contacted the company to ask their permission to use Bud in the film.

In the statement he said: "We would never condone the misuse of our products, and have a long history of promoting responsible drinking and preventing drunk driving. We have asked the studio to obscure the Budweiser trademark in current digital copies of the movie and on all subsequent adaptations of the film, including DVD, On Demand, streaming and additional prints not yet distributed to theaters."

But Bud isn't the only one. William Grant & Sons are pretty steamed too.

They are the distributors of Stolichnaya Vodka in the U.S., and they claim that they also did not give permission to the studio and Zemeckis to use Stoli in the film, and even if they were asked, they wouldn't have given it to them anyway.

However, despite all of this, trademark licensing experts say that there's very little or nothing at all that companies can do to if their projects are used in a film, since courts have long ruled that products can be used in a film without corporate approval.


Shadow & ActNewsletter