Shadow and Act

Weekend Box Office Results For September 27-29: So How Did 'Baggage Claim' Do?

  • By Tambay A. Obenson
  • |
  • September 29, 2013 3:06 PM
  • |
  • 27 Comments
I'm sure that's the one and only box office-related question on all of your minds today, so I'll just cut to the chase.David E. Talbert's romantic dramedy, which opened on just over 2000 screens nationwide this weekend, grossed $9.3 million. Not spectacular, but, considering that the film's production budget was a reported $8.5 million, it puts its opening weekend gross into some perspective. This, despite the fact that the critics weren't exactly kind to the film, scaring it with a 14% rating via movie review aggregator site Rotten Tomatoes.Audience reactions have been much more favorable, however, and ultimately, maybe that's all that matters. After all, they're who the film was made for, and they spoke with their dollars.Now whether word of mouth will be strong enough to carry the film into successive weekends, remains to be seen. Typically, assuming theater counts don't change dramatically, you can expect second weekend grosses to drop about 50% on average. So taking into account box office receipts during the work week, as well as through the end of next weekend, I'd expect Baggage Claim to have earned somewhere between $15 and $20 million. And by the time it leaves theaters (taking into consideration the shortened window between theatrical runs and home video releases), the movie's total gross will likely be in the $20-something-million range.Again, not spectacular, but, again, considering the film's budget, it'll likely be thought of as enough of a success for Fox Searchlight. Or maybe not...I'd be remiss if I didn't remind you that, this is a project that was originally announced 3 years ago with Taraji P. Henson set to star, but Fox Searchlight essentially shelved it when other "black films" the company backed and released didn't perform as well as they'd hoped. There was the 2010 L.A. Times report (soon after the project was announced) which suggested that Fox Searchlight was "pulling back from its foray into black-themed films." Why? Well, again, the few "black films" that had been distributed by the studio hadn't exactly set the box office on fire - namely, Just Wright and Our Family Wedding, each grossing only about $20 million in domestic box office, as well as Notorious ($37 million gross, on an estimated $18 million budget) and I Think I Love My Wife ($13 million domestic earnings on an $11 million budget).As I noted in a previous post, Fox Searchlight had likely been hoping to recreate some of that Tyler Perry magic that was (and still is) helping to keep Lionsgate happy and in the black.

Weekend B.O. Sept 20-22 (Nobody Loves Chris)

  • By Sergio
  • |
  • September 22, 2013 12:10 PM
  • |
  • 4 Comments
The excellent and intense psychological thriller Prisoners won the top slot in this weekend’s box office race, with over $21 million.
More: Box Office

Weekend B.O. Sept. 13-15 (Where Did That Come From?)

  • By Sergio
  • |
  • September 15, 2013 12:42 PM
  • |
  • 4 Comments
It happens at least two or three times a year.

Weekend B.O. Sept.6-8 (‘The Butler’ Dethroned)

  • By Sergio
  • |
  • September 8, 2013 12:05 PM
  • |
  • 18 Comments
Well it had to happen eventually.

UPDATE: Weekend B.O. Aug. 30 - Sept. 2 (‘The Butler’ Does It For The Third Time)

  • By Sergio
  • |
  • September 1, 2013 12:28 PM
  • |
  • 7 Comments
UPDATE: Well things do change in a hurry don't they? And sometimes in just a day...
More: Box Office

Weekend B.O. Aug. 23-25 (‘The Butler’ Does It Again And A Question)

  • By Sergio
  • |
  • August 25, 2013 12:21 PM
  • |
  • 18 Comments
Once again Lee Daniels’ The Butler was the No.1 film this weekend with $17 million and a total-to-date B.O. gross of over $52 million, and, once again, I predicted it. Can’t say I’m surprised considering that every single person I’ve talked to so far who has seen the film has told me that the audience was emotional and crying by the end of it.
More: Box Office

Weekend B.O. Aug. 16-18 (How 'The Butler' Kicked 'Kick-Ass 2's' Ass)

  • By Sergio
  • |
  • August 18, 2013 12:17 PM
  • |
  • 20 Comments
According to all the box office predictors, Kick-Ass 2 was going to be the No 1 film this weekend. Meanwhile, I was telling anyone who would listen to me (both of them) that Lee Daniels’ The Butler was going to beat its ass. And guess who was right?

Weekend B.O. Aug. 9-11 (The Dog Days Of Summer)

  • By Sergio
  • |
  • August 11, 2013 12:26 PM
  • |
  • 1 Comment
These are official the Dogs Days of Summer, but that's not stopping people going to the movies.
More: Box Office

Weekend B.O. Aug. 2-4 (The Calmer Month Arrives)

  • By Sergio
  • |
  • August 4, 2013 11:49 AM
  • |
  • 0 Comments
August is usually the “calmer” month of the summer film season. By then, the humongous CGI bloated, tentpole movies have come and gone (sometimes sooner than expected), and more adult films slowly, but blessedly, begin to appear leading up to the fall film season.

Weekend B.O. July 26-28 (‘Fruitvale’ Cracks The Top Ten)

  • By Sergio
  • |
  • July 28, 2013 12:14 PM
  • |
  • 5 Comments
That loud sigh of relief you hear is from Fox executives relaxing after finding out that The Wolverine didn’t turn out to be another summer film box office bust, making an estimated $55 million. Though some predictions had the film opening with $70 million, no doubt Fox is happy with what they got.
More: Box Office