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First Trailer For Spike Lee's "Red Hook Summer" Surfaces

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by Tambay A. Obenson
April 25, 2012 5:54 PM
7 Comments
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Red Hook

Well, that was fast Variance Films... the marketing campaign has begun for Spike Lee's Red Hook Summer, which, as I posted not-too long ago, was picked up by the upstart distribution company for an August 10th release.

Here's your very first look at the film that's not just still images; we've got an actual teaser trailer folks!

No signs of any tampering; and by that I mean (repeating what I said earlier today), I saw the film at the Sundance Film Festival this year, where it premiered; and reactions to it were mostly negative after that screening (my thoughts HERE); so I can't help but wonder if Variance Films will be releasing the film as is, or if Spike will have to (or already has) done work on it to *clean* it up and get it ready for its theatrical release.

I guess we'll eventually find out!

But given that Variance Films is indeed a younger, and likely hungrier company, I'm not all that surprised by this pick-up - one that other distributors might consider *risky*.

Watch:

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7 Comments

  • Shockard | April 26, 2012 10:04 PMReply

    Horrible. I'm not seeing this.

  • Chump | April 26, 2012 12:59 PMReply

    I want my 34 seconds back! This is some BS! This is a behind the scenes not trailer (I am hoping).

  • PRISS | April 25, 2012 9:31 PMReply

    Variance doesn't 'pick-up." Filmmakers pay Variance to put the film out and the producers also put up the P&A. Spike is basically self-distributing and bringing on an expert to do the hard dirty work which is Variance. Pick-up is not accurate.

  • BAMA | April 25, 2012 8:14 PMReply

    this is a horrible first look at the film. who let this go out to the public? is this a leak or did they do it on purpose?

  • Ali | April 25, 2012 7:09 PMReply

    So, is that a combination of behind the scenes footage and scenes from the film?

  • Geoff | April 25, 2012 6:35 PMReply

    That was a trailer? I am confuse.

  • Neziah | April 25, 2012 7:02 PM

    lol

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