Back in September, on this site, Tambay speculated that The Best Man Holiday, which is opening this Friday, could hit the coveted $100 million mark at the box office (read that post HERE).
The article got a lot of comments, with some of you saying that it definitely would, while others where very skeptical (including myself, dare I say).
Well, it looks like the naysayers could very well be wrong.
The Chicago Sun Times today reports that the film is enjoying incredible advance ticket sales around the country, primarily by women, of course (with a few guys dragged into buying tickets) and that many screenings are sold out already.
The article reports that women are planning to see the film in groups of friends, as many as 35 together. Even sororities have been buying block of tickets for shows around the country, guaranteeing sold out screenings this weekend.
According to Harry Medved of ticket sales site Fandango, “Clearly, this is a social phenomenon where moviegoers have been planning for weeks in advance. They’re guaranteeing their seats because they know it’s going to be sold out on opening weekend. This is definitely one of our top sellers of the year. “
Also according to Medved, “… polling found that 73 percent of advance ticket buyers had seen the original film three times or more, and 40 percent will see the sequel with four or more friends," and that they haven’t seen this kind of anticipation for a romantic film since the Sex and the City movie, which grossed over $152 million domestic.
So there you have it.
By Sunday, when this weekend's box office results are reported, we’ll know more of the story...