OWN’s Tuesday night episode of the Tyler Perry drama The Haves and the Have Nots (January 21 at 9 p.m. ET/PT) set a series record, drawing 2.84 million total viewers.
The third episode of the second season continues the series' growth, up +2% in total viewers over the season premiere (1/7/14), and posting double-digit growth versus last week’s episode up +11% total viewers (1/14/14).
In the key female demo Women 25-54, the Tuesday night episode ranked as the #1 cable telecast in the time period and #3 cable telecast for the night.
The episode ranks as the #3 telecast in OWN history among total viewers, behind only Oprah’s Next Chapter with Bobbi Kristina (3/11/12) and Oprah’s Next Chapter with Lance Armstrong (1/17/13).
No one I know personally watches this series, but clearly, lots and lots folks are tuning in, with these increasing record ratings numbers.