'The Walking Dead' Season 3 Premiere Delivers 12.3 Million Viewers, Largest In Series History

Television
by Tambay A. Obenson
February 11, 2013 4:23 PM
6 Comments
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Still easily the hottest episodic TV series broadcasting in the USA right now...

The numbers are spun via press release from AMC below:

AMC'S "THE WALKING DEAD" SEASON THREE PREMIERE DELIVERS 12.3 MILLION VIEWERS MAKING IT THE LARGEST AUDIENCE IN SERIES HISTORY

LAST NIGHT'S EPISODE CEMENTS AMC'S "THE WALKING DEAD" AS THE #1 TELEVISION PROGRAM OF THE SEASON AMONG ADULTS 18-49 WITH SERIES AVERAGE OUTDELIVERING HITS INCLUDING "MODERN FAMILY," "NCIS," "THE BIG BANG THEORY," "TWO AND A HALF MEN," "DUCK DYNASTY," AND "AMERICAN HORROR STORY"

"TALKING DEAD" DELIVERS 2.7 MILLION ADULTS 18-49 AND 4.1 MILLION VIEWERS

New York, NY - February 11, 2013 - Last night, AMC's mid-season three premiere of "The Walking Dead" returned with its largest audience ever in series history delivering 12.3 million viewers at the 9pm premiere. The previous record was 10.9 million viewers from the season three premiere on October 14, 2012. The episode is also the strongest telecast for a series in basic cable history for adults 18-49 with 7.7 million. These results shatter the hit series' previous record with an increase of +6% (A18-49) over the October 14, 2012 season three premiere. "The Walking Dead" season three series average for adults 18-49 delivers 6.8 million outperforming other television series season averages including "Modern Family," 'The Big Bang Theory," "Two and A Half Men," and "NCIS." In addition to the 9 PM premiere, the show encored at 11 PM, midnight and 2am, delivering 16.6 million viewers for the night.

Following the 9 PM premiere of "The Walking Dead," AMC premiered a new episode of "Talking Dead" at 10 PM. 4.1 million viewers tuned in to the live show. Hosted by Chris Hardwick, "Talking Dead" is a companion series to "The Walking Dead" and features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night's "Dead" premiere. The series expanded to a full hour with the final 8 episodes of season three.

"When you look at numbers like this, the first thing that comes to mind is how grateful we are to the fans of this show. They embrace 'The Walking Dead' in a way that we wanted to believe was possible but we never take for granted," said Charlie Collier, AMC's president. "The cast and crew put everything they have into making this show. They're a phenomenally talented group who truly give their all. We congratulate everyone involved."

Hailed by Entertainment Weekly as "the greatest thriller ever produced for television," "The Walking Dead" has become a juggernaut on social media. The series currently has close to 15 million likes on Facebook and last night "The Walking Dead" was a top trend on Twitter for the night of the mid-season premiere. Based on the comic book series written by Robert Kirkman, the Emmy Award-winning series tells the story of the months and years that follow the zombie apocalypse. It follows a group of survivors, led by police officer Rick Grimes, who travel in search of a safe and secure home.

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6 Comments

  • QBN | February 11, 2013 8:15 PMReply

    I don't like how they're using Michonne. She was a dynamic character in the comic book, and here she's a mute. And I hate how Rick is so damn hostile towards her, all of which could have been avoided if her character was allowed to actually speak.. smh.

  • Miles Ellison | February 11, 2013 8:41 PM

    If her character was more dynamic, 12.3 million people probably wouldn't be watching. Shows with large audiences and shows with black characters that aren't mute cardboard cutouts or stereotypes apparently can't exist in the same universe.

  • monkeysuit | February 11, 2013 8:25 PM

    I know, right. It's frustrating as hell.

  • Justin W | February 11, 2013 4:55 PMReply

    I thought last night's episode was alright, nothing too special though. I'm used to the TWD starting out slow from breaks so it wasn't too surprising. I definitely think next week's episode will be way better just looking from the previews.

  • Dankwa Brooks | February 11, 2013 4:36 PMReply

    Frankly I keep watching the show hoping it would get better. I've been underwhelmed with The Governor and Michonne. The only character I care about consistently has been Daryll. Rick and his son are nutty as a fruitcake and the rest are ok. Ok maybe Glenn shows promise. AMC says the EP left because of inconsistent storytelling or something to that effect and I can see that. Even then I don't see the show boding well after yet another show runner change.

  • mawon | February 11, 2013 4:30 PMReply

    Lol @ "episodic tv series"

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