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TWC Unveils First Release Poster For Lauded 'Fruitvale Station'

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by Tambay A. Obenson
May 7, 2013 12:50 PM
2 Comments
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"Fruitvale"
"Fruitvale"

The Weinstein Company has moved up the release date for Fruitvale Station by 2 weeks, from the previously-announced July 26 to July 12

This is the second shift, because you might recall that it was original set to debut on October 18, before TWC moved it up by about 3 months, to July 26.

Ryan Coogler's multiple Sundance Film Festival award winner was acquired by TWC at the festival, which is based on the 2009 murder of 22-year old Oscar Grant (played by Jordan), and which co-stars Octavia Spencer, Kevin Durand and Melonie Diaz, with Forest Whitaker producing.

Zeba Blay reviewed Fruitvale for S&A after screening it at Sundance; In short, she dug it. Read that review HERE.

Expected to be one of TWC's Oscar contenders this fall, here's the first official poster from TWC for the film, courtesy of HuffPo:

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2 Comments

  • NO BRAINER | May 10, 2013 4:35 PMReply

    I likes. :)

  • UM | May 8, 2013 5:12 AMReply

    Um are they TRYING to sink this film? First the gawd awful name change. Was talking to a well known marketer yesterday who accurately said it sounded like a produce market. And now this completely unappetizing poster. Who the hell is THAT poster going to attract to the theater. That's just f'in horrible.

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