Click to Skip Ad
Closing in...
Trailer for Animated Feature Film Inspired by True Story of Afro-Arab Slave Who Became "Voice of Islam" Trailer for Animated Feature Film Inspired by True Story of Afro-Arab Slave Who Became "Voice of Islam" Jurnee Smollett-Bell, Aldis Hodge to Star in Scripted TV Series Based on the Underground Railroad Jurnee Smollett-Bell, Aldis Hodge to Star in Scripted TV Series Based on the Underground Railroad Mo'Nique Said She Was Paid $50,000 for 'Precious' + Responds to Lee Daniels "Play the Game" Advice (Video) Mo'Nique Said She Was Paid $50,000 for 'Precious' + Responds to Lee Daniels "Play the Game" Advice (Video) 'Cooley High' Writer and Cast Reflect on the Film 40 Years Later 'Cooley High' Writer and Cast Reflect on the Film 40 Years Later Attn. Actors: African American & Latino Men & Women Sought for Major Roles in Baz Luhrmann's Netflix Drama Series Attn. Actors: African American & Latino Men & Women Sought for Major Roles in Baz Luhrmann's Netflix Drama Series So What’s Byron Allen's $20 Billion Lawsuit Against Comcast, Time Warner, Al Sharpton & the NAACP all About? So What’s Byron Allen's $20 Billion Lawsuit Against Comcast, Time Warner, Al Sharpton & the NAACP all About? A New Edition Biopic Might Be Coming to a Theater Near You If This Fan-Made Trailer Goes Viral A New Edition Biopic Might Be Coming to a Theater Near You If This Fan-Made Trailer Goes Viral HBO Seeks Diverse, Emerging Writers for HBOAccess Writing Fellowship HBO Seeks Diverse, Emerging Writers for HBOAccess Writing Fellowship MSNBC is Changing Its Tune and Rev Al Is Getting Bumped MSNBC is Changing Its Tune and Rev Al Is Getting Bumped Films & TV Series That Are Coming to (and Leaving) Netflix's Streaming Library Next Month (March) Films & TV Series That Are Coming to (and Leaving) Netflix's Streaming Library Next Month (March) Check Out These Photos of Mo'Nique, Queen Latifah, Khandi Alexander & Michael K. WIlliams From HBO's Bessie Smith Bio + Premiere Date Set Check Out These Photos of Mo'Nique, Queen Latifah, Khandi Alexander & Michael K. WIlliams From HBO's Bessie Smith Bio + Premiere Date Set Oscars Telecast Ratings at 6-Year Low. So Was Nielsen Right About Correlation Between Black Nominees & Viewers? Oscars Telecast Ratings at 6-Year Low. So Was Nielsen Right About Correlation Between Black Nominees & Viewers? Here's the Story That the Denzel Washington/Antoine Fuqua 'Magnificent Seven' Remake Will Tell Here's the Story That the Denzel Washington/Antoine Fuqua 'Magnificent Seven' Remake Will Tell Ava DuVernay Won Ava DuVernay Won Watch Footage From Marlon Wayans' Richard Pryor Audition Tape Watch Footage From Marlon Wayans' Richard Pryor Audition Tape Mike Tyson Went to Algeria to Make the Country's "First Martial Arts Film"... Here's a First Look at the Results Mike Tyson Went to Algeria to Make the Country's "First Martial Arts Film"... Here's a First Look at the Results Now You Can Watch All 10 Oscar Nominated Short Films (Live Action & Animation) Online Now You Can Watch All 10 Oscar Nominated Short Films (Live Action & Animation) Online Aaron McGruder Finally Explains Why He Left 'The Boondocks' Aaron McGruder Finally Explains Why He Left 'The Boondocks' Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie... Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie...

Watch 4 Clips From NAACP National Convention Screening Of "The Help" (Reactions, Q&A)

Photo of Tambay A. Obenson By Tambay A. Obenson | Shadow and Act July 28, 2011 at 4:12AM

As announced last week, in a likely effort to win over support from the historical organization and its followers, DreamWorks Studios held a special advanced screening of The Help at the 102nd NAACP National Convention just yesterday, July 27, at the Regal Cinemas L.A. LIVE Stadium 14 in Downtown Los Angeles.
27

As announced last week, in a likely effort to win over support from the historical organization and its followers, DreamWorks Studios held a special advanced screening of The Help at the 102nd NAACP National Convention just yesterday, July 27, at the Regal Cinemas L.A. LIVE Stadium 14 in Downtown Los Angeles.

The screening was followed by a panel discussion with stars Viola Davis and Bryce Dallas Howard, screenwriter/director Tate Taylor and author Kathryn Stockett, on whose debut novel the film is based.

Also present was special guest - pioneering civil rights leader and former NAACP Chairman Myrlie Evers-Williams (widow of murdered civil rights leader Medgar Evers), who shared her thoughts on the book and film as well.

NAACP officials have rallied around the film, calling it "captivating, provocative, and emotionally moving."

Will this calculated move by Dreamworks pay off at the box office? Well, we'll see. From the responses of most of you who read this site, I gather your money will be spent elsewhere opening weekend. Although, maybe much to your chagrin, your dollars may not be necessary, because, from what I hear, white women who've read the bestselling book, absolutely love it (some black women too), and are really looking forward to seeing the film. So, I expect they'll support it well enough.

None of us was present for last night's NAACP screening, but, thankfully, it was a recorded event, and I found a few short clips of the event online, from Myrlie Evers-Williams' thoughts on the book and the film (here's a hint: she loved both), to the Q&A that followed the screening (and from the looks of that, it's apparent that the predominantly black audience loved it too.

Watch the 4 clips below (I suspect more will turn up later, and I'll add them as I find them):

Myrlie Evers-Williams shares her thoughts here:

Here's the intro to the screening:

The first part of the Q&A:

The second part of the Q&A:

This article is related to: Event, Screening Sighting


Shadow & ActNewsletter