Before we get to this weekend box office numbers, can I get something off my chest that’s been bothering me?
Is that a toupee that Tyler Perry is wearing in Alex Cross? Why does his hair look so odd? It's as if it’s sitting on top of his head instead of growing out from it. Just looks weird to me, that’s all.
Anyway the big question this weekend was: will audiences buy Perry as Cross?
And the answer is... not really...
The film came in 5th, grossing just under $12 million, which is the lowest opening weekend total for any film with Tyler Perry in the lead.
The previous lowest grossing film in that category was Good Deeds, which opened at $15.6 million when it came out earlier this year in February.
The question is, will the film hold?
Judging from the bad word of mouth, it’ll probably drop off big time during the next few weeks. And with some big hitters coming out in the following weeks, such as Flight, Cloud Atlas, Skyfall and Lincoln, it’s got a tough path ahead of itself.
As for Ava DuVernay’s independently made (for about $200,000) and distributed Middle of Nowhere, which expanded to 21 screens in 14 cities - it grossed an esitimated $54,395, with several cities, like New York and Philadelphia, reporting a per screen average of over $7,000.
The film has grossed an excellent total of $127,137 so far, and will be expanding to even more cities next weekend.
However, the biggest talk of the weekend was the slight box office drop-off for Ben Affleck’s Argo, once again in second place, indicating incredible word of mouth for the film. If it keeps up at this pace, the modestly budgeted film is headed for a $100 million or higher gross for sure.
1) Paranormal Activity 4 Par. $30,200,000
2) Argo WB $16,625,000 Total: $43,191,000
3) Hotel Transylvania Sony $13,500,000 Total: $119,000,000
4) Taken 2 Fox $13,400,000 Total: $105,971,000
5) Alex Cross Sum. $11,750,000
6) Sinister Sum. $9,030,000 Total: $31,950,000
7) Here Comes the Boom Sony $8,500,000 Total: $23,200,000
8) Pitch Perfect Uni. $7,009,000 Total: $45,769,000
9) Frankenweenie BV $4,434,000 Total: $28,343,000
10) Looper TriS $4,200,000 Total: $57,800,000
11) Seven Psychopaths CBS $3,305,000 Total: $9,193,000
12) The Perks of Being a Wallflower Sum. $2,150,000 Total: $9,121,000
50 Comments
toly | October 22, 2012 12:01 PM
Great movie, Tyler was excellent, too bad some people are too stuck up to see it.
zeus | October 22, 2012 12:05 AM
The debut is also lower than previous Alex Cross movies Kiss the Girls ($13.2 million) and Along Came a Spider ($16.7 million), even though those movies each were released over a decade ago.
kendraV | October 21, 2012 11:44 PM
Alex Cross was really good! I was happy to see so many talented veteran multiracial co-stars in the film also like Giancarlo Esposito, Cicely Tyson, Carmen Ejogo, and Jean Reno. The young actress who played Tyler Perry's daughter, Yara Shahidi, was wonderful also. She has a very moving scene that really showcases her talents in the film.
CareyCarey | October 21, 2012 9:51 PM
"[I] thoroughly enjoyed Alex Cross much more than Middle of Nowhere" by WheelsofSteel. UT-OH, what's going on? Well, the regular readers of S&A generally knows when someone is trying to start mess. You know, through our various comments, we know where each is coming from, in that we've sort-of shown our hands on the type of movies we like and dislike, and our position on Tyler Perry, etc. Well, for one, we all know "The Coon Hunter" aka ADAM SCOTT THOMPSON, wouldn't give a dying Tyler Perry a bone, even if he killed a dinosaur. But I don't believe I've read a past comment from WheelOfSteel? So I was taken back by their comment until I read D.C. KIRKWOOD say this-> "I went to see Alex Cross this weekend and I enjoyed the film". Oh my, now I am really in a quandary. Heck, on the real - and if numbers don't lie - could the proof be in the pudding--> Twelve MILLION (Alex Cross) vs. One Hundred Twenty THOUSAND (MoN)? And, to date, no one on this board - who saw Alex Cross - has come back and said they didn't like it. Hmmmm, what does that tell us? Well, one thing I know for sure, regardless of how Nadia framed it, we all know this is a predominantly "Anti-Tyler Perry" blog, and it would be woefully disrespectful to call WheelsofSteel a liar. So somebody, anybody, what's up... who else saw both films? See, after reading all the glowing comments in the Middle of Nowhere tread, I was "convinced" that it was the IT movie of the year, but now y'all got me shaking my head. So please help me get my head off this swivel.
pheadraT | October 21, 2012 8:52 PM
Jane, check boxofficemojo.com. They have the complete weekend box office and per screen totals for this weekend under the section "weekend estimates."
Jane | October 21, 2012 8:33 PM
What service is the source for your B.O. totals?
Adam Scott Thompson | October 21, 2012 6:41 PM
I've BEEN saying that hair ain't real. Like Sam-ya-el in "The Negotiator."
Lauren | October 21, 2012 6:01 PM
Yeah his hair isn't real. I guess growing his own would cramp his sartorial style in his off hours.
wheelsofsteel | October 21, 2012 5:34 PM
I saw both films in Atlanta this past weekend as thoroughly enjoyed Alex Cross much more than Middle of Nowhere. This was by far T.P.'s most positive role to date, and the message of the strength of the black family resonated loudly. Middle of Nowhere followed the same tired cliche of the black woman trying to come to the rescue of the downtrodden and imprisoned black man. Seen that story a million times. Alex Cross was a very welcome surprise, and if people actually go and see the film and not listen to jaded white critics, they will enjoy it also.
D.C. Kirkwood | October 21, 2012 5:31 PM
I went to see Alex Cross this weekend and I enjoyed the film. It kind of reminded me of the film "Armored", with Matt Dillon, Lawrence Fishbourne, and Columbus Short. The in both movies the scripts were weak and not well written. Both films just straight to the point action thrillers, that were saved by the cast and the action scenes. So I think Alex Cross, just like Armored provided a good first time vehicle for Tyler to show his action chops. Kiss the girls even with Morgan Freeman only made $60m, and it cost $27m. So Im not really shocked at the box office. The audience was very diverse so I think they accomplished their goal with that too. I enjoyed the film and hope he continues to spread his wings.
Orville | October 21, 2012 5:29 PM
Well this kind of confirms what other people have said on Shadow and Act yes you guys were right Tyler Perry wasn't right for this part. I really thought Tyler's fan base would support this film but they only seem to show up when he's in drag or if it is one of Tyler's other plays turned into a film. Maybe the casting choice was the problem? It seems the Alex Cross fans refused to see this movie and the Tyler Perry fan base rejected this movie also.
justthefactsplease | October 21, 2012 5:24 PM
The information regarding Duvernay's "Middle of Nowhere" here is not accurate. Boxofficemojo.com is reporting that the film's per screen dollar average is $$2,590, not $7000. It's admirable to support a filmmaker, but one has to be fair in its support, not mired in misreprentation. The film's box office, even though it expanded to 21 screens, made far less per screen that it did on 6 screens last week when its average was $11,318, not $13,000 as originally reported. The film needed to make at least $5,000 per screen this week in order to sustain real forward momentum. As the old saying goes, "Numbers don't lie."
NO BRAINER | October 21, 2012 3:59 PM
I'm glad to see Argo still doing well. That was a great film experience. My best so far in the theaters. I'm not even surprised by Alex Cross's numbers. Nobody wants to see TP in that role and the trailer did nothing to sway people's minds. I actually forgot it came out this weekend, with no intentions of seeing it.
WOW | October 21, 2012 3:38 PM
Glad to hear Affrm is expanding it. Focus never let Pariah go more than 24 theaters. Most it was ever in. The thought of that pisses me off.
KAREN | October 21, 2012 3:05 PM
Oprah should introduce Ava and Tyler. Random thought.
critical acclaim | October 21, 2012 2:33 PM
This Alex Cross tally isn't far out from what Morgan's last Alex Cross installment did at $13mil for opening. Like I've said before, I'm not a fan of Madea AT ALL IN ANY WAY SHAPE FORM OR CIRCUMSTANCE, but we'd be cheering on ANY OTHER black man who was opening as an action/thriller lead. Why not him? The box office dollars ain't amazing I concede: but damn can the man get a cool point for trying to get himself out the dress!!??
Nadia | October 21, 2012 2:19 PM
Alex Cross is going to tank next weekend. I predict at least a 50% drop, or close to it. I didn't enter the contest, but I thought it might actually do better. If I had to guess I would've said $18 to $20 million. Psssht. Not even close. Unless a new surge magically appears from somewhere this film may not even make $25 million. And they're thinking sequel? I don't think so. Nobody wants to see Tyler Perry as Alex Cross. I wish there was some audience breakdown so we could see who turned out for it. Like whether his fans came out or if fans of the novel came out. So Tambay's research about films without Madea performing poorly remains the same. I wonder what Tyler's message to his fans will be this week.
BECCAQ | October 21, 2012 1:39 PM
I love hearing that Middle of Nowhere is still doing well!!!!!! Tyler who?