Click to Skip Ad
Closing in...
Revolution Cinema: 5 Films to Put on Your "To-See" List This July 4th Holiday Weekend Revolution Cinema: 5 Films to Put on Your "To-See" List This July 4th Holiday Weekend Donald Glover's FX Project 'Atlanta' Casts its Leads as Production Gets Underway (Atlanta is *Hot* This Year) Donald Glover's FX Project 'Atlanta' Casts its Leads as Production Gets Underway (Atlanta is *Hot* This Year) ‘Little White Lie' - Engrossing Look Into One Family's Silence, Secrets & Denial of Race - Now Streaming on Netflix ‘Little White Lie' - Engrossing Look Into One Family's Silence, Secrets & Denial of Race - Now Streaming on Netflix "Your Legacy Is More Than a Name" - Watch Michael B. Jordan in First Trailer for 'Creed' "Your Legacy Is More Than a Name" - Watch Michael B. Jordan in First Trailer for 'Creed' Trailer: Hannibal Buress Asks Life's Biggest Questions in New Comedy Central Series Coming 7/8, After 'Key & Peele' Trailer: Hannibal Buress Asks Life's Biggest Questions in New Comedy Central Series Coming 7/8, After 'Key & Peele' 'Extant' Returns to CBS 7/1. Get Caught Up w/ This 1-Minute Recap + Read What Critics Are Saying 'Extant' Returns to CBS 7/1. Get Caught Up w/ This 1-Minute Recap + Read What Critics Are Saying Today, 26 Years Ago, 'Do The Right Thing' Opened in Theaters. Watch the Cast & Crew Reunite Today, 26 Years Ago, 'Do The Right Thing' Opened in Theaters. Watch the Cast & Crew Reunite Chiwetel Ejiofor, Nicole Kidman & Julia Roberts Seek Justice in First Trailer for 'Secret in Their Eyes' Remake Chiwetel Ejiofor, Nicole Kidman & Julia Roberts Seek Justice in First Trailer for 'Secret in Their Eyes' Remake Issa Rae's HBO-Bound 'Awkward Black Girl'-esque Comedy Gets a Director Issa Rae's HBO-Bound 'Awkward Black Girl'-esque Comedy Gets a Director Watch Trailer for Fascinating New Documentary About Black Men and Chess - ‘Sideline’ Watch Trailer for Fascinating New Documentary About Black Men and Chess - ‘Sideline’ The Irresponsibility of 'What Happened, Miss Simone?' The Irresponsibility of 'What Happened, Miss Simone?' Full List of BET AWARDS Winners (Taraji P. Henson & Terrence Howard Take Actor Nods) Full List of BET AWARDS Winners (Taraji P. Henson & Terrence Howard Take Actor Nods) Zadie Smith Will Make Her Feature Screenwriting Debut, Teaming up w/ Claire Denis for Sci-Fi Project Zadie Smith Will Make Her Feature Screenwriting Debut, Teaming up w/ Claire Denis for Sci-Fi Project Haiti and the Dominican Republic - A Conflict Captured on Film Haiti and the Dominican Republic - A Conflict Captured on Film Starz Announces Return Date for Original Series 'Power' + New Key Art + Trailer Starz Announces Return Date for Original Series 'Power' + New Key Art + Trailer Why Was Janet Hubert (Aunt Viv) Really Replaced on 'Fresh Prince of Bel-Air'? Buzzfeed Investigates Why Was Janet Hubert (Aunt Viv) Really Replaced on 'Fresh Prince of Bel-Air'? Buzzfeed Investigates 'Supremacy' Director Deon Taylor Talks Race, Horror, and Working With Lela Rochon (LAFF Premiere) 'Supremacy' Director Deon Taylor Talks Race, Horror, and Working With Lela Rochon (LAFF Premiere) Aaron McGruder Finally Explains Why He Left 'The Boondocks' Aaron McGruder Finally Explains Why He Left 'The Boondocks' Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Netflix Explains Why It Doesn't Always Have That Film Or TV Show You Really Want To See (Video) Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie... Tichina Arnold Says She Talked To Martin Lawrence About Doing A 'Martin' Movie...

Yahoo! To Sponsor Short Film Program At 2012 Sundance Film Festival

Photo of Tambay A. Obenson By Tambay A. Obenson | Shadow and Act June 21, 2011 at 8:16AM

Press release below... the gist: a select number of short films from the 2012 installment of the festival will premiere on b>Yahoo's highly-trafficked Yahoo! Movies site (27.5 million users per month). Viewers will then vote for the best film which will win an audience award presented to the winning filmmaker at the Short Film Awards party during the festival.
1

Press release below... the gist: a select number of short films from the 2012 installment of the festival will premiere on b>Yahoo's highly-trafficked Yahoo! Movies site (27.5 million users per month). Viewers will then vote for the best film which will win an audience award presented to the winning filmmaker at the Short Film Awards party during the festival.

LOS ANGELES, CA — To further demonstrate the company’s commitment to the creative community, Yahoo! (NASDAQ: YHOO), the premier digital media company, today announced it is the Official Sponsor of the Short Film Program at the 2012 Sundance Film Festival, which runs January 19-29, 2012 in Park City, Salt Lake City, Ogden and Sundance, Utah.

As a sponsor, Yahoo! will premiere a select number of short films from the Festival on Yahoo! Movies, a leading online movie destination that reaches 27.5 million users per month. Consumers will also be able to vote for an audience award, which will be presented to the winning filmmaker at the Short Film Awards party taking place during the Festival.

“Yahoo! delivers premium content experiences to both consumers and advertisers,” said Mickie Rosen, senior vice president, Yahoo! Media Network. “Partnering with an iconic institution that promotes talent and creativity not only expands our premium content offerings but also reinforces our commitment to the creative community.”

“The Short Film Program at the Sundance Film Festival has established itself as a launch pad for great storytellers whose work impacts audiences in exciting ways,” said Keri Putnam, executive director of Sundance Institute. “Yahoo!’s sponsorship dramatically extends that impact to millions of users around the world. The Festival and its filmmakers appreciate the support and additional exposure Yahoo! will provide.”

Additional highlights of Yahoo!’s sponsorship will be announced at a later date.

The announcement was made today at the Cannes Lions International Festival of Creativity when Ross Levinsohn, executive vice president of Yahoo! Americas, hosted an on-stage dialog with Robert Redford, founder and president of Sundance Institute, as well as Ben Silverman, founder and CEO of Electus. The discussion focused on the power of storytelling and its role in creating premium content. For more information about Yahoo! at the Cannes Lions festival, visit yadvertisingblog.com or advertising.yahoo.com.

This article is related to: FYI, Film Festival


Shadow & ActNewsletter