Why are networks using 'Reality" in place of drama? What does it mean for the documentary genre?

No one seems to think that using the world 'reality' to represent staged, faked, cast, scripted, re-enacted programming will have any long term effect on the planet.

After all, the FDA makes sure that 'Organic" and "All Natural" mean something. But no one manages the labels in the media.

But when Real means Fake - how do viewers know the difference?

Michael Moore had the temerity to go on the Today Show and answer the first softball question from Katie Couric "So Michael, why did you make this movie" with the answer "Katie, because you didn't do your job."

Wow. Hardly an 'invite me back' response.

But the truth is that the media is a villain in F 9/11 for sure. And by the way - was a villain in the last election's "Journey's With George" as well.

You see - in the past it was the Governments job to stage mange, manipulate, cast, and fake events. It was the media's job to deconstruct it.

But now networks have gotten into the act - using real people as low paid chumps and using time honored documentary non-fiction techniques to create an aura of visceral reality.

The concern about 'stealing' isn't new. It's Hollywood. If you own it prove it. If we steal it - get a lawyer. We'll settle if you have deep enough pockets and can afford to never work with us again.

(sidebar - one of the great ironies for producers is that if you sue, are completely in the right, and win - you're still considered on a black list for taking on a network. No one likes when the vendor talks back to the client - right or wrong).

But back to reality. Reality has put the final nail in the coffin of network news. Programs have already devolved in a series of franchise gimmicks and showbiz clichés. If networks label 'fake' as 'real' then how do we know what their standards are? Ever watch "the restaurant." Great show. Dramatic, fun, shocking. So - why can't we mount a camera in Martha's cell? Call it "Celebrity Incarceration".

Can she get out early with good behavior and some strategic baking? Tune in!