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ISA of the Day: Blumhouse International

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by Sydney Levine
May 11, 2013 3:30 PM
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Jason Blum, founder and CEO of Blumhouse Productions

Blumhouse International is Blumhouse Productions' new international sales division, which will handle sales for films that don’t fall under their first-look deal with Universal. A new division to oversee international sales of films for the micro-budget production company including Sinister 2 and Stretch. Their six previous films grossed a combined $450 million International on combined budgets under $25 Million.


We are happy to write about Jason Blum's success.  From the days when he handled acquisitions with Amy Israel for Miramax under the Weinsteins to his establishing Blumhouse Productions, a multi-media production company that has pioneered a new model of studio filmmaking - producing high-quality micro-budget films for wide release, Jason has never lost his responsive attention to the people who work with him in the industry.  You can read his very interesting bio here

It is our pleasure to spread the word about his newest endeavor, the launch of Blumhouse International, a new division to oversee international sales of the company's movies.  BHI has a worldwide distribution and servicing deal with IM Global and the two companies, with Jason Blum in attendance, will introduce the venture to international distributors at the forthcoming Cannes Film Festival and Marche. 

Blumhouse International will meet with international distributors on two initial projects in Cannes. Sinister 2 is a sequel to Blumhouse's 2012 $3 million micro-budget hit which grossed over $87 million worldwide. Stretch is a comedy thriller to be directed by Joe Carnahan and produced by Blum and the director. Tracy Falco will serve as executive producer and Leon Corcos as co-producer. Both projects will begin production later in 2013.

The division will handle sales of films outside Blumhouse's first-look deal with Universal. The launch of BHI builds upon Blumhouse's international success. Six of the company's recent films grossed a combined $450 million foreign on combined budgets of under $25 million.

Said Blum, “We are excited to expand our company’s international presence as the success of our micro-budget films continues to grow across the world.”

Blumhouse already has four micro-budget wide-release movies scheduled to come out including its first film for Universal - The Purge  with Michael Bay’s Platinum Dunes which opens on June 7th, 2013Insidious Chapter 2, the sequel to Insidious with FilmDistrict on September 13th, 2013, Paranormal Activity 5 for Paramount Pictures on October 25th, 2013 and Ghosts for Lionsgate on January 10th, 2014.

Since its launch, Blumhouse has produced more than 30 feature films including the highly-profitable Paranormal Activity franchise, Sinister and Insidious all of which out grossed their budgets on opening weekend. In addition, Blumhouse has a first-look television deal with Lionsgate and is working on both scripted and non-scripted projects. Blumhouse produced Stranded for SyFy, executive produced The River for ABC and is also working on projects with HBO and MTV. 

IM Global, a subsidiary of Anil Ambani’s Reliance Entertainment Group, is one of the film industry’s leading financing, sales and distribution companies with output deals in more than 100 countries and offices in Los Angeles, London, Mumbai and Mexico City. The company was founded by current CEO, Stuart Ford, in 2007.

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