The opening weekend of the SXSW Film Festival has come and gone, and it seems the two films people are most intensely discussing aren't even completed yet: Sam Raimi's "Drag Me To Hell," which screened as a "work-in-progress," and Sasha Baron Cohen's "Borat" follow-up, "Bruno," which showed 3 clips totaling 22 minutes. I sadly didn't partake, but rounded up thoughts from around the interweb here.