Chris Evans Is Twenty Feet Tall, For Some Reason, In Poorly-Proportioned New Poster For 'The Avengers'

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by Oliver Lyttelton
February 28, 2012 12:23 PM
9 Comments

With February coming to a close, the first superhero mega-blockbuster of the year, Marvel's team-up extravaganza "The Avengers," is getting awfully near; the movie will kick off the summer movie season in early May. As such, the final wave of marketing is getting underway, with a final trailer set to arrive in just under twenty-four hours. And as has become tradition, that trailer's been preceded with a new poster, along with a little international sk[r]ullduggery to go with it.

A new U.K. one-sheet has arrived for the film on the "The Avenger" 's Facebook page, and if nothing else, it's a break from those banners that have been endlessly recycled for months now. Instead, it displays the various heroes -- Robert Downey Jr's Iron Man, given center-stage, Chris Hemsworth's Thor, Chris Evans' Captain America, Samuel L. Jackson's Nick Fury, Jeremy Renner's Hawkeye, Scarlett Johansson's Black Widow and Mark Ruffalo's Hulk -- squaring up for battle in a ruined cityscape. Well, that's the impression the poster wants to give. In fact, the dodgy photoshop makes it look like a film where none of the characters are ever on screen together.

And for some reason, Chris Evans appears to be almost the same size as the Hulk, towering over the others. Is this a hint of a secret plot development, with some kind of Ant-Man-style shrinking potion? Or just more evidence that you shouldn't let the intern do the poster? We suspect the latter.

The Facebook page also reveals that the film has been retitled in the U.K. at the last minute to "Marvel Avengers Assemble," something we suspect is to avoid confusion/copyright with the 1960s TV series "The Avengers," horribly brought to the screen fourteen years ago with Ralph Fiennes, Uma Thurman and Sean Connery. To make up for the title change, the film has been moved up a day, and will now open on April 26th, a full eight days before the U.S gets it (in case you're wondering, it's because of the Euro 2012 football tournament, with most big movies shifted away from June to prevent the box office plunging). America, meanwhile, will get the film on May 4th. Feast your peepers on the full poster below, and come back tomorrow for a look at that trailer.

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More: The Avengers, Marvel, Chris Evans

9 Comments

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Paul | February 28, 2012 5:27 PMReply

This poster would be far far FAR more effective if the Avengers were all looking at the same thing. Would really help hide the "Throw it Together in Photoshop" element
Edward Davis | February 28, 2012 5:32 PM

Amen. How much you wanna bet they were barely all there at the same time to shoot their scenes.
JD | February 28, 2012 4:53 PMReply

They got Captain America confused with Giant-Man!
drejhead | February 28, 2012 12:52 PMReply

Yeah but AAA, he's clearly positioned behind Nick Fury. It's not about his height on the poster, but his body size compared to the characters in front of him. You can physically measure his size compared to Fury or Black Widow (the next closest to him in the fore ground) and he's clearly way too big. I personally don't care, nor am I complaining, but as it has been pointed out now, he does look oddly proportione compared to everyone else.
Daniel | February 28, 2012 12:52 PMReply

This is a pretty terrible poster.
m | February 28, 2012 12:49 PMReply

this is fucking hysterical.
aaa | February 28, 2012 12:36 PMReply

um, seems pretty clear he's standing on a car or something in the rubble. You can clearly see him feet, so it is 100% clear he is no bigger than anyone else he's standing on something. You guys look for any excuse to hate on this movie, at least attempt to make your snarkiness funny
nah | February 28, 2012 12:51 PM

He's bigger than both Scarlett Johansson and Samuel L. Jackson despite appearing to be 10-20 feet behind them. And they're not hating on the movie, just the poster.
Edward Davis | February 28, 2012 12:44 PM

I think it's a clue to a plot detail when he is infected with gigantism.