Click to Skip Ad
Closing in...
Watch: Jesse Eisenberg And Kristen Stewart Go On In The Run In Red Band Trailer For 'American Ultra' Watch: Jesse Eisenberg And Kristen Stewart Go On In The Run In Red Band Trailer For 'American Ultra' The Top 10 Films Of The 2015 Cannes Film Festival The Top 10 Films Of The 2015 Cannes Film Festival 5 Innovative Ways The Michael Fassbender/Marion Cotillard 'Macbeth' Differs From Previous Versions 5 Innovative Ways The Michael Fassbender/Marion Cotillard 'Macbeth' Differs From Previous Versions New ‘Ant-Man’ Photos; Movie May Include More Marvel Cinematic Universe Characters New ‘Ant-Man’ Photos; Movie May Include More Marvel Cinematic Universe Characters Over 30 New 'Jurassic World' Photos, Plus 2 New Clips & Lots Of New TV Spots Over 30 New 'Jurassic World' Photos, Plus 2 New Clips & Lots Of New TV Spots Matt Damon Goes Interstellar Again In New Pics From Ridley Scott's 'The Martian' Matt Damon Goes Interstellar Again In New Pics From Ridley Scott's 'The Martian' Cannes Awards Winners: Jacques Audiard's 'Dheepan' Wins Palme d’Or; Rooney Mara Ties For Best Actress With ‘Carol’ Cannes Awards Winners: Jacques Audiard's 'Dheepan' Wins Palme d’Or; Rooney Mara Ties For Best Actress With ‘Carol’ First Look: Matt Damon As An Astronaut In Ridley Scott’s ‘The Martian’ First Look: Matt Damon As An Astronaut In Ridley Scott’s ‘The Martian’ Cannes Review: Justin Kurzel's 'Macbeth' Starring Michael Fassbender & Marion Cotillard Cannes Review: Justin Kurzel's 'Macbeth' Starring Michael Fassbender & Marion Cotillard Watch: Incredible Vintage Footage Of Audience Reactions To 'The Exorcist' In 1973 Watch: Incredible Vintage Footage Of Audience Reactions To 'The Exorcist' In 1973 Here's The Character Backstory For Doof aka Guitar Flamethrower Dude In 'Mad Max: Fury Road' Here's The Character Backstory For Doof aka Guitar Flamethrower Dude In 'Mad Max: Fury Road' The 10 Most Controversial Cannes Films Ever The 10 Most Controversial Cannes Films Ever More NSFW Posters For Gaspar Noe's 3D 'Love' Plus The Official Director's Statement More NSFW Posters For Gaspar Noe's 3D 'Love' Plus The Official Director's Statement Cannes: Watch A Three Way Makeout In The First Clip From Gaspar Noe’s 3D ‘Love’ Plus New NSFW Image Cannes: Watch A Three Way Makeout In The First Clip From Gaspar Noe’s 3D ‘Love’ Plus New NSFW Image New NSFW, Extremely Graphic, Adults-Only Poster For Gaspar Noe's 'Love' New NSFW, Extremely Graphic, Adults-Only Poster For Gaspar Noe's 'Love' The 25 Best Films Of 2015 We've Already Seen The 25 Best Films Of 2015 We've Already Seen The 25 Best Horror Films Of The 21st Century So Far The 25 Best Horror Films Of The 21st Century So Far The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season 10 Movies Booed At Cannes 10 Movies Booed At Cannes All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More

'Source Code' Will Now Be Pirated Faster By Hitting VOD 2 Weeks Before DVD

Photo of Kevin Jagernauth By Kevin Jagernauth | The Playlist May 31, 2011 at 9:00AM

The movie studios these days seem to be running around like chickens with their heads cut off. On the one hand, they're worry about the supposed trend of declining 3D ticket sales and on the other hand, they're eager to shrink the theatrical to home video window. So which is it guys? Do you want people to go to the movies or stay at home?
8


The movie studios these days seem to be running around like chickens with their heads cut off. On the one hand, they're worry about the supposed trend of declining 3D ticket sales and on the other hand, they're eager to shrink the theatrical to home video window. So which is it guys? Do you want people to go to the movies or stay at home?

Anyway, Summit Entertainment announced today that Duncan Jones' "Source Code" will hit VOD on July 8th two weeks before the DVD/BluRay release on July 26th. The studio says, "it will test the demand for viewing a bigger budgeted film digitally prior to the release of physical discs." Meanwhile, movie pirates everywhere are rubbing their hands with glee.

Movie piracy is still a massive issue and we think before studios start going to the digital, streaming route they need to seriously investigate how to put on cap on their movies getting ripped. Paramount has stayed out of the premium VOD talks because of the issue and with good reason. High quality rips of movies from pay-per-view and/or VOD can be easily found online already. That said, how much piracy does or doesn't affect the bottom line seems to be a number no one knows for sure and "Source Code" on VOD early will definitely give some interesting data to the Summit Entertainment marketing department. But putting it on digital outlets early, just seems like a surefire to way to shrink already shrinking video sales.

Anyway, interesting times ahead in the streaming versus physical format wars and with cloud services now on the way (Apple launches iCloud on June 6th) the days of DVD cases look to be on their way out. [via Deadline]

This article is related to: Films, Source Code


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates