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The Playlist

Watch: Teaser Trailer For Uninspired 'Cars' Spinoff 'Planes'

  • By Kevin Jagernauth
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  • June 13, 2011 8:49 AM
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  • 3 Comments
Remember the glory days when Pixar stood as the antithesis of the sequel churning, money hungry folks like Disney and DreamWorks? Well those times are long gone. With "Cars 2" on the way, and "Monsters University" on the horizon, Pixar movies are now brands that need to be exploited, and now under the Disney banner, the slow descent to banality has begun.

Pixar Plans 'Toy Story' Short In Front Of 'The Muppets' & Direct-To-DVD 'Cars' Spinoff 'Planes'

  • By Kevin Jagernauth
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  • February 18, 2011 3:20 AM
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  • 5 Comments
Diluting the brand much? One of the great things about Pixar when they first came onto the animation scene is that they abandoned the very practices that watered down the once mighty Disney. Story came before merchandising, and more importantly, the up-and-coming studio didn't diminish their quality features by churning out sub-standard straight-to-video features. Until now. With Pixar now firmly under the Disney umbrella, the merchandising machine is going into overdrive and with good reason. "Cars" alone brings in literally billions a year thanks to branding; last year, combined with box office and merchandising "Toy Story 3" brought in $10 billion. That's no small potatoes.

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