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Watch: Elderly Footballers Hit The Pitch In Diego Luna Directed Film For Rita Ora's "I Will Never Let You Down"

I Will Never Let You Down
The World Cup is underway where soccer, marketing and artistry all collide in various ways. But in short, big name talent is recruited by marketing types to make their once-every-four-years promotions shine, and the latest brought into the fold is Diego Luna, who makes the most of the opportunity. Read More »

Brit Singer Rita Ora Joins 'Fifty Shades Of Grey'

  • By Kevin Jagernauth
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  • December 2, 2013 5:38 PM
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This is what's known as "appealing to international markets." While few outside the blogosphere in North America know what a Rita Ora is (a new "Star Wars" character?), in the U.K. she's a chart topping pop singer and tabloid regular. And so, in a blockbuster sexytime movie starring two people most people never heard of, this might help get the word out abroad.

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