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Disney Launching New ‘Star Wars’ Trilogy, Treatment For Episode 7 Done, No Plans For 'Indiana Jones'

  • By Kevin Jagernauth
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  • October 30, 2012 5:13 PM
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Want a bracing wake up call as to how things operate on the major studio level? Listen to conference call with the big shots of a major studio. During the an investor conference call  following the mind blowing news that Disney has purhcased LucasFilm, the focus of the conversation between studio honchos and financial types assessing the purchase were all about branding, branding, branding, branding and essentially leveraging "Star Wars" as much as possibly into a money generating property for years and years to come. But within that were a few revelations worth talking about.

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