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The 'Prometheus' Viral Campaign Continues With More Clues & A New Video

Photo of Kevin Jagernauth By Kevin Jagernauth | The Playlist June 11, 2012 at 9:02AM

Well, "Prometheus" is a success (at least financially), openingly strongly this weekend with the best R-rated numbers since "Paranormal Activity 3" last fall. But if you've now seen the movie and think that's all there is, guess again. The viral campaign for the movie continues with a new video, a book and a mysterious date to keep the chatter going.
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Prometheus Michael Fassbender

Well, "Prometheus" is a success (at least financially), openingly strongly this weekend with the best R-rated numbers since "Paranormal Activity 3" last fall. But if you've now seen the movie and think that's all there is, guess again. The viral campaign for the movie continues with a new video, a book and a mysterious date to keep the chatter going.

For those that stuck around for the end credits, they were directed to a new website: www.whatis101112.com What will you find there? A brief video with Peter Weyland (Guy Pearce) saying “I am a law only for my kind, I am no law for all” and for some reason a big book cover for Friedrich Nietzsche's philosophical classic "Thus Spake Zarathustra" with the quote "What is great in man is that he is a bridge and not the end" gracing the cover. How this all ties into the world of "Prometheus" remains to be seen, but both the website and video give a date to mark on your calendar: October 11, 2012. That's a Thursday, so we doubt it's a DVD/Blu-ray release date (though it's not out of the question either). Perhaps a re-release of "Alien" back into theaters for a limited run? Guess we'll find out soon enough.

Give the video a spin below and click over to the website. "Prometheus" is in theaters now...and if you haven't seen it, what are you waiting for?

Thus Spake Zarathustra

This article is related to: Prometheus, Ridley Scott


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