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The 'Prometheus' Viral Campaign Continues With More Clues & A New Video

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by Kevin Jagernauth
June 11, 2012 9:02 AM
5 Comments
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Well, "Prometheus" is a success (at least financially), openingly strongly this weekend with the best R-rated numbers since "Paranormal Activity 3" last fall. But if you've now seen the movie and think that's all there is, guess again. The viral campaign for the movie continues with a new video, a book and a mysterious date to keep the chatter going.

For those that stuck around for the end credits, they were directed to a new website: www.whatis101112.com What will you find there? A brief video with Peter Weyland (Guy Pearce) saying “I am a law only for my kind, I am no law for all” and for some reason a big book cover for Friedrich Nietzsche's philosophical classic "Thus Spake Zarathustra" with the quote "What is great in man is that he is a bridge and not the end" gracing the cover. How this all ties into the world of "Prometheus" remains to be seen, but both the website and video give a date to mark on your calendar: October 11, 2012. That's a Thursday, so we doubt it's a DVD/Blu-ray release date (though it's not out of the question either). Perhaps a re-release of "Alien" back into theaters for a limited run? Guess we'll find out soon enough.

Give the video a spin below and click over to the website. "Prometheus" is in theaters now...and if you haven't seen it, what are you waiting for?

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5 Comments

  • ryan | June 17, 2012 8:35 PMReply

    ""Thus Spake Zarathustra" with the quote "What is great in man is that he is a bridge and not the end"
    The Superman Nitzeche writes of and if its that literal man does away with the enigneers or god through "progress."
    LV-426 is the end of the engineers.

  • Vito | June 11, 2012 7:41 PMReply

    If you go to weylandindustries.com/timeline you get a long timeline of Weyland's life.

    10.11.12 is the day Weyland Industries becomes recognized as a corporation.

    "Weyland Corporation is recognized as a legal entity and corporation under United States law and receives their Certificate of Incorporation from the Companies House in the United Kingdom. Due to the combined value of Sir Peter Weyland’s various patents and patent-pendings, the company incorporates with a higher fair market valuation than any other company in history."

  • James | June 11, 2012 9:46 AMReply

    At the end of the clip it says 'weyland yutani - building a better world since 10.11.12' - so does this mean this is the date the company is founded? Oh, who cares, it's all just jibber anyway.

  • Ben | June 11, 2012 9:46 AMReply

    10.11.12 is the first day of NY Comic Con... so whatever is brewing, you can bet it will be announced there!

  • Wash | June 11, 2012 9:13 AMReply

    An announcement of the likely sequel, perhaps?

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