Click to Skip Ad
Closing in...
Watch: Spoiler-ific Local News Report On 'Batman v. Superman' That Caused WB To Lauch A Lawsuit Watch: Spoiler-ific Local News Report On 'Batman v. Superman' That Caused WB To Lauch A Lawsuit Christopher Nolan Says 'Interstellar' Is About "What It Means To Be A Dad”; Plus Check Out New Pics Christopher Nolan Says 'Interstellar' Is About "What It Means To Be A Dad”; Plus Check Out New Pics Paul Schrader, Nicolas Winding Refn & Nicolas Cage Campaign Against Their Film 'Dying Of The Light' Paul Schrader, Nicolas Winding Refn & Nicolas Cage Campaign Against Their Film 'Dying Of The Light' WTF: Horror Hit 'Annabelle' Yanked From French Theaters Due To Rioting WTF: Horror Hit 'Annabelle' Yanked From French Theaters Due To Rioting Retrospective: The Films Of Paul Thomas Anderson Retrospective: The Films Of Paul Thomas Anderson WB Reveals Full DC Slate Through 2020, Including Two 'Justice League' Pics, 'Wonder Woman,' 'Green Lantern' & More WB Reveals Full DC Slate Through 2020, Including Two 'Justice League' Pics, 'Wonder Woman,' 'Green Lantern' & More Brad Bird Explains Why He Passed On Directing 'Star Wars: Episode 7' Brad Bird Explains Why He Passed On Directing 'Star Wars: Episode 7' Shia LaBeouf Cut His Own Face, Fought The Cast & Got A Tooth Pulled Making 'Fury' Shia LaBeouf Cut His Own Face, Fought The Cast & Got A Tooth Pulled Making 'Fury' Robert Downey Jr. To Join Chris Evans In ‘Captain America 3’ Which Will Help Launch A New Phase Of Marvel Robert Downey Jr. To Join Chris Evans In ‘Captain America 3’ Which Will Help Launch A New Phase Of Marvel BFI London Film Festival Review: Susanne Bier's Long-Delayed 'Serena' Starring Jennifer Lawrence & Bradley Cooper BFI London Film Festival Review: Susanne Bier's Long-Delayed 'Serena' Starring Jennifer Lawrence & Bradley Cooper Oscar Buzz: Who's Going To Challenge For Best Actress This Year? Oscar Buzz: Who's Going To Challenge For Best Actress This Year? Robert Downey Jr. Says Superhero Films Are Becoming “Old" And Showing "Signs Of Fraying Around The Edges” Robert Downey Jr. Says Superhero Films Are Becoming “Old" And Showing "Signs Of Fraying Around The Edges” Recap: 'Boardwalk Empire' Season 5, Episode 6 ‘Devil You Know’ Recap: 'Boardwalk Empire' Season 5, Episode 6 ‘Devil You Know’ Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' The Best Documentaries Of 2014 So Far The Best Documentaries Of 2014 So Far The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season The Best Films Of 2014 So Far... The Best Films Of 2014 So Far... From Worst To Best: Ranking The Films Of Hayao Miyazaki From Worst To Best: Ranking The Films Of Hayao Miyazaki The 10 Best & Worst Movie Sex Scenes The 10 Best & Worst Movie Sex Scenes All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More

Tweens In A Frenzy As 'How Do You Know' Earns PG-13 Rating

The Playlist By Kevin Jagernauth | The Playlist November 17, 2010 at 6:57AM

After three f-bombs in the upcoming dramedy "How Do You Know" earned the film an R-rating from the MPAA, James L. Brooks was forced to go back into the edit bay and deliver a cleaner cut of the film. Well, the MPAA is now pleased not to have their ears soiled with those egregious words and have blessed Brooks' film with a PG-13 rating, causing teenage girls wearing competing Team Rudd and Team Wilson t-shirts to line up at their multiplexes to buy advance tickets while Fandango has reported server crashes on an unprecedented scale.
0


After three f-bombs in the upcoming dramedy "How Do You Know" earned the film an R-rating from the MPAA, James L. Brooks was forced to go back into the edit bay and deliver a cleaner cut of the film. Well, the MPAA is now pleased not to have their ears soiled with those egregious words and have blessed Brooks' film with a PG-13 rating, causing teenage girls wearing competing Team Rudd and Team Wilson t-shirts to line up at their multiplexes to buy advance tickets while Fandango has reported server crashes on an unprecedented scale.

OK, maybe not, and while we understand Columbia Pictures' eagerness to get a much more marketing-friendly rating, let's not pretend that a PG-13 suddenly turns the picture into a $100 million affair. Yes, "As Good As It Gets" did surpass $100 million thanks to its awards season credentials, but that was mostly due to Jack Nicholson. The awards buzz around "How Do You Know" is non-existent and in general, it hasn't seemed to gain much traction. And let's not forget Brooks' other recent film, the PG-13 "Spanglish," which pulled in only half of its $80 million budget at the box office.

There is still a month to go before it hits theaters on December 17th and still time to get interest in the film raised considerably, though we don't expect those under of the age of 18 to really care about this one. To be honest, we're having a hard time stoking interest in the film either but we'd love to be surprised.

This article is related to: Films, Romantic Comedies, How Do You Know


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates