Click to Skip Ad
Closing in...
Marvel Announces 'Black Panther,' 'Captain Marvel,' Two-Part 'Avengers: Infinity War' And More Marvel Announces 'Black Panther,' 'Captain Marvel,' Two-Part 'Avengers: Infinity War' And More Exclusive: Sean Durkin Directed Video For Sharon Van Etten's "Your Love Is Killing Me" Exclusive: Sean Durkin Directed Video For Sharon Van Etten's "Your Love Is Killing Me" Benedict Cumberbatch Is Marvel's 'Doctor Strange' Benedict Cumberbatch Is Marvel's 'Doctor Strange' Review: Christopher Nolan's 'Interstellar' Starring Matthew McConaughey, Jessica Chastain, Anne Hathaway & More Review: Christopher Nolan's 'Interstellar' Starring Matthew McConaughey, Jessica Chastain, Anne Hathaway & More Recap: 'Boardwalk Empire' Series Finale — Season 5, Episode 8 ‘Eldorado’ Recap: 'Boardwalk Empire' Series Finale — Season 5, Episode 8 ‘Eldorado’ Watch: A Twisted Jake Gyllenhaal Crosses The Line In Wicked Red Band Trailer For ‘Nightcrawler’ Watch: A Twisted Jake Gyllenhaal Crosses The Line In Wicked Red Band Trailer For ‘Nightcrawler’ Watch: 'The Invisible Man,' A 50-Minute Documentary On The Life And Career Of Stanley Kubrick Watch: 'The Invisible Man,' A 50-Minute Documentary On The Life And Career Of Stanley Kubrick Seth Rogen, Megan Fox, Will Ferrell, Danny McBride, Dave Franco And More Join James Franco’s 'Zeroville' Seth Rogen, Megan Fox, Will Ferrell, Danny McBride, Dave Franco And More Join James Franco’s 'Zeroville' 'The Hobbit: The Battle of the Five Armies' Will Conclude With A 45-Minute Battle Sequence 'The Hobbit: The Battle of the Five Armies' Will Conclude With A 45-Minute Battle Sequence 10 Great Self-Absorbed, Narcissistic Movie Assholes 10 Great Self-Absorbed, Narcissistic Movie Assholes Kristen Stewart Says She's Taking "Time Off" From Acting To Pursue Other "Creative Endeavors" Kristen Stewart Says She's Taking "Time Off" From Acting To Pursue Other "Creative Endeavors" Watch: Zach Galifianakis Takes On Brad Pitt In Latest 'Between Two Ferns' Plus Louis C.K. Stops By Watch: Zach Galifianakis Takes On Brad Pitt In Latest 'Between Two Ferns' Plus Louis C.K. Stops By Watch: First Trailer For 'Avengers: Age Of Ultron,' Brings Mass Destruction Along With Scarlet Witch & Quicksilver Watch: First Trailer For 'Avengers: Age Of Ultron,' Brings Mass Destruction Along With Scarlet Witch & Quicksilver Watch: 'Star Wars' Prequels Recut Into 2 Hour 40 Minute 'Turn to the Darkside: Episode 3.1' Watch: 'Star Wars' Prequels Recut Into 2 Hour 40 Minute 'Turn to the Darkside: Episode 3.1' Edward Norton Says He Didn't Return To Play Hulk Because He Wanted More "Diversity" In His Film Roles Edward Norton Says He Didn't Return To Play Hulk Because He Wanted More "Diversity" In His Film Roles Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' The Best Documentaries Of 2014 So Far The Best Documentaries Of 2014 So Far The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season The Best Films Of 2014 So Far... The Best Films Of 2014 So Far... The 10 Best & Worst Movie Sex Scenes The 10 Best & Worst Movie Sex Scenes

Tweens In A Frenzy As 'How Do You Know' Earns PG-13 Rating

The Playlist By Kevin Jagernauth | The Playlist November 17, 2010 at 6:57AM

After three f-bombs in the upcoming dramedy "How Do You Know" earned the film an R-rating from the MPAA, James L. Brooks was forced to go back into the edit bay and deliver a cleaner cut of the film. Well, the MPAA is now pleased not to have their ears soiled with those egregious words and have blessed Brooks' film with a PG-13 rating, causing teenage girls wearing competing Team Rudd and Team Wilson t-shirts to line up at their multiplexes to buy advance tickets while Fandango has reported server crashes on an unprecedented scale.
0


After three f-bombs in the upcoming dramedy "How Do You Know" earned the film an R-rating from the MPAA, James L. Brooks was forced to go back into the edit bay and deliver a cleaner cut of the film. Well, the MPAA is now pleased not to have their ears soiled with those egregious words and have blessed Brooks' film with a PG-13 rating, causing teenage girls wearing competing Team Rudd and Team Wilson t-shirts to line up at their multiplexes to buy advance tickets while Fandango has reported server crashes on an unprecedented scale.

OK, maybe not, and while we understand Columbia Pictures' eagerness to get a much more marketing-friendly rating, let's not pretend that a PG-13 suddenly turns the picture into a $100 million affair. Yes, "As Good As It Gets" did surpass $100 million thanks to its awards season credentials, but that was mostly due to Jack Nicholson. The awards buzz around "How Do You Know" is non-existent and in general, it hasn't seemed to gain much traction. And let's not forget Brooks' other recent film, the PG-13 "Spanglish," which pulled in only half of its $80 million budget at the box office.

There is still a month to go before it hits theaters on December 17th and still time to get interest in the film raised considerably, though we don't expect those under of the age of 18 to really care about this one. To be honest, we're having a hard time stoking interest in the film either but we'd love to be surprised.

This article is related to: Films, Romantic Comedies, How Do You Know


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates