Click to Skip Ad
Closing in...
The 10 Most Controversial Cannes Films Ever The 10 Most Controversial Cannes Films Ever Roger Deakins To Shoot Denis Villeneuve's 'Blade Runner' Sequel Roger Deakins To Shoot Denis Villeneuve's 'Blade Runner' Sequel More NSFW Posters For Gaspar Noe's 3D 'Love' Plus The Official Director's Statement More NSFW Posters For Gaspar Noe's 3D 'Love' Plus The Official Director's Statement Cannes: Watch A Three Way Makeout In The First Clip From Gaspar Noe’s 3D ‘Love’ Plus New NSFW Image Cannes: Watch A Three Way Makeout In The First Clip From Gaspar Noe’s 3D ‘Love’ Plus New NSFW Image Simon Pegg Worries That Adults Obsessed With Comics & Sci-Fi Have Become "Infantilized By Our Own Taste" Simon Pegg Worries That Adults Obsessed With Comics & Sci-Fi Have Become "Infantilized By Our Own Taste" Cannes Review: Denis Villeneuve's 'Sicario' Starring Emily Blunt, Josh Brolin And Benicio Del Toro Cannes Review: Denis Villeneuve's 'Sicario' Starring Emily Blunt, Josh Brolin And Benicio Del Toro George Miller Says He Courted Heath Ledger To Lead 'Mad Max' In 2006, Reveals Title For 'Fury Road' Sequel George Miller Says He Courted Heath Ledger To Lead 'Mad Max' In 2006, Reveals Title For 'Fury Road' Sequel Watch: Michael Fassbender Takes The Stage In First Trailer For 'Steve Jobs' Watch: Michael Fassbender Takes The Stage In First Trailer For 'Steve Jobs' Cannes Review: Todd Haynes' 'Carol' Starring Cate Blanchett & Rooney Mara Cannes Review: Todd Haynes' 'Carol' Starring Cate Blanchett & Rooney Mara Cannes Review: Gus Van Sant's 'The Sea Of Trees' Starring Matthew McConaughey, Ken Watanabe & Naomi Watts Cannes Review: Gus Van Sant's 'The Sea Of Trees' Starring Matthew McConaughey, Ken Watanabe & Naomi Watts Cannes Review: Woody Allen's 'Irrational Man' Starring Joaquin Phoenix, Emma Stone And Parker Posey Cannes Review: Woody Allen's 'Irrational Man' Starring Joaquin Phoenix, Emma Stone And Parker Posey Simon Pegg Reveals Daniel Craig's Role In 'Star Wars: The Force Awakens' Simon Pegg Reveals Daniel Craig's Role In 'Star Wars: The Force Awakens' Cannes Review: Yorgos Lanthimos' Outstanding 'The Lobster' Starring Colin Farrell, Rachel Weisz & John C Reilly Cannes Review: Yorgos Lanthimos' Outstanding 'The Lobster' Starring Colin Farrell, Rachel Weisz & John C Reilly Watch: Michael Fassbender & Marion Cotillard In The Intense First Clip For ‘Macbeth’ Watch: Michael Fassbender & Marion Cotillard In The Intense First Clip For ‘Macbeth’ George Miller Says 'Interstellar' Came Close To What His Version Of 'Contact' Would've Been Like George Miller Says 'Interstellar' Came Close To What His Version Of 'Contact' Would've Been Like New NSFW, Extremely Graphic, Adults-Only Poster For Gaspar Noe's 'Love' New NSFW, Extremely Graphic, Adults-Only Poster For Gaspar Noe's 'Love' The 25 Best Films Of 2015 We've Already Seen The 25 Best Films Of 2015 We've Already Seen The 25 Best Horror Films Of The 21st Century So Far The 25 Best Horror Films Of The 21st Century So Far The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More All The Songs In 'Pitch Perfect' Including La Roux, David Guetta, Azealia Banks, Nicki Minaj & More

Watch: Audrey Hepburn Is Back From The Dead & Selling Chocolate Bars In New Ad

Photo of Kevin Jagernauth By Kevin Jagernauth | The Playlist March 1, 2013 at 5:42PM

Ever since Gene Kelly came boogie-woogie-ing back from the dead to shill for Volkswagen, the issue of whether or not the image/likeness of classic cinema stars should be used from beyond the grave to pimp products has been brought into the spotlight. While we haven't quite had a deluge (yet), it seems the estates of these icons need to find new revenue streams, and with visual effects moving in leaps and bounds, the folks collecting checks for Audrey Hepburn have been moving swiftly.
12
Audrey Hepburn Galaxy Ad

Ever since Gene Kelly came boogie-woogie-ing back from the dead to shill for Volkswagen, the issue of whether or not the image/likeness of classic cinema stars should be used from beyond the grave to pimp products has been brought into the spotlight. While we haven't quite had a deluge (yet), it seems the estates of these icons need to find new revenue streams, and with visual effects moving in leaps and bounds, the folks collecting checks for Audrey Hepburn have been moving swiftly.

It was a few years ago that the actress was re-animated to sell clothes for Gap, and now she's been CGI-ed back to life to shill for Galaxy chocolate bars. Granted, the tech work is pretty well done, but the crass commercialism kind of takes our taste away from the silky, smooth chocolate (hey, guess the ad worked). Anyway, if you need more Audrey in your life watch below. [The Inspiration Room]

This article is related to: Audrey Hepburn


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates