by Kevin Jagernauth
October 15, 2012 9:00 AM 10 Comments
With Joe Wright coming off the magnificently theatrical "Anna Karenina," you would think that the folks over at Chanel might want him to do something that requires more than turning on a camera and pointing it at Brad Pitt. Guess not. The fashion company has unleashed the new spot for their upcoming campaign for Chanel No. 5 and it looks like Pitt has some leftover voiceover from "The Tree Of Life" he didn't use.
Granted, when you have Brad Pitt fronting your product, you probably don't need to do much to sell him or whatever it is you're trying to move units of. And we suppose costs are kept down if you make sure concept doesn't require him to leave the studio. But as usual, it's another ad that purports to say a lot without actually saying anything. Inevitable. Watch below. Update: The second ad from the campaign.