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Watch: Got Milk! Super Bowl Ad Directed By Peter Berg Starring Dwayne Johnson

by Kevin Jagernauth
January 31, 2013 1:25 PM
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This weekend comes the greatest sporting eating advertising event of the year: the Super Bowl. Frankly, we couldn't tell you what teams are playing or even who the players are, but what we do know is that it's a major marketing weekend for the studios looking to pimp their expensive baubles for a huge domestic audience. Of course, not only will the stars be out to promote their movies in new trailers and extended TV spots, they've been scooped up by various brands who roll out expensive ads in the hopes that you'll talk about them and/or watch them again on Monday. But some are getting the ball rolling early.

The National Milk Mustache Campaign -- yes, that's an actual thing -- has unveiled their latest Got Milk! ad reteaming "The Rundown" director and star, Peter Berg and Dwayne Johnson. And it's an expensive and simple concept: The Rock needs to get some milk and in doing so, basically has to avoid all kinds of obstacles and the apocalypse to get back home. It's kinda clever but we've already forgotten about it. Money well spent? See below. [Yahoo]

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More: Peter Berg, Dwayne "The Rock" Johnson

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  • anon | January 31, 2013 8:33 PMReply

    here's a question, why are there three little girls in pajamas at the rocks place that early in the morning? awkward.

  • D.C. Kirkwood | January 31, 2013 2:48 PMReply

    Luv the Rock. He just looks so cute in those blue pajamas!!!Yess!!!!!

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