Click to Skip Ad
Closing in...
Watch: First Trailer For 'The Age Of Adaline' Starring Blake Lively, Ellen Burstyn And Harrison Ford Watch: First Trailer For 'The Age Of Adaline' Starring Blake Lively, Ellen Burstyn And Harrison Ford Listen Up, Christopher Nolan Defends Sound Mix On 'Interstellar' Listen Up, Christopher Nolan Defends Sound Mix On 'Interstellar' Official Soundtrack Details For Paul Thomas Anderson's 'Inherent Vice' Revealed Official Soundtrack Details For Paul Thomas Anderson's 'Inherent Vice' Revealed Casting: Shailene Woodley Joins Oliver Stone's Edward Snowden Pic, 'True Detective' Adds Pair & More Casting: Shailene Woodley Joins Oliver Stone's Edward Snowden Pic, 'True Detective' Adds Pair & More Rare Pics Of James Remar In James Cameron's 'Aliens' Before He Was Fired Rare Pics Of James Remar In James Cameron's 'Aliens' Before He Was Fired Watch: 40-Minute Discovery Channel Special 'The Science Of Interstellar' Narrated By Matthew McConaughey Watch: 40-Minute Discovery Channel Special 'The Science Of Interstellar' Narrated By Matthew McConaughey 'X-Men: Apocalypse' To Focus On Romance Between Jennifer Lawrence's Mystique & Michael Fassbender's Magneto 'X-Men: Apocalypse' To Focus On Romance Between Jennifer Lawrence's Mystique & Michael Fassbender's Magneto 20 Comic Actors And Their Best Dramatic Roles 20 Comic Actors And Their Best Dramatic Roles Review: 'Dumb and Dumber To' Starring Jim Carrey And Jeff Daniels Review: 'Dumb and Dumber To' Starring Jim Carrey And Jeff Daniels Listen: 45-Minute Talk With Christopher Nolan, Plus The Big Twist From Steven Spielberg's 'Interstellar' Script And More Listen: 45-Minute Talk With Christopher Nolan, Plus The Big Twist From Steven Spielberg's 'Interstellar' Script And More Joaquin Phoenix Says 'Iron Man' Was "Fantastic," Sidesteps 'Doctor Strange' Rumors Joaquin Phoenix Says 'Iron Man' Was "Fantastic," Sidesteps 'Doctor Strange' Rumors Quentin Tarantino Plans To Retire After His Tenth Film, Hopes 'Hateful Eight' Will "Stop The Momentum" Of Digital Quentin Tarantino Plans To Retire After His Tenth Film, Hopes 'Hateful Eight' Will "Stop The Momentum" Of Digital 70mm? IMAX? DCP? How Format Affected Our Theatrical Experiences With Christopher Nolan's 'Interstellar' 70mm? IMAX? DCP? How Format Affected Our Theatrical Experiences With Christopher Nolan's 'Interstellar' Review: Christopher Nolan's 'Interstellar' Starring Matthew McConaughey, Jessica Chastain, Anne Hathaway & More Review: Christopher Nolan's 'Interstellar' Starring Matthew McConaughey, Jessica Chastain, Anne Hathaway & More 'The Hobbit: The Battle of the Five Armies' Will Conclude With A 45-Minute Battle Sequence 'The Hobbit: The Battle of the Five Armies' Will Conclude With A 45-Minute Battle Sequence Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' The Best Documentaries Of 2014 So Far The Best Documentaries Of 2014 So Far The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season The Best Films Of 2014 So Far... The Best Films Of 2014 So Far... The 10 Best & Worst Movie Sex Scenes The 10 Best & Worst Movie Sex Scenes

Watch: Log On To 'Transcendence' With 2 Viral Videos, Featurette And A Hard Drive Of New Pics

The Playlist By Cain Rodriguez | The Playlist March 28, 2014 at 9:31AM

We’re just a few weeks out from its release date and the marketing roll-out for “Transcendence,” Wally Pfister’s directorial debut, is just kicking into high gear. Warner Bros. has released a pair of viral videos to hook you in the struggle of mankind versus an omniscient technological consciousness.
2
Transcendence, Johnny Depp

We’re just a few weeks out from its release date and the marketing roll-out for “Transcendence,” Wally Pfister’s directorial debut, is just kicking into high gear. Warner Bros. has released a pair of viral videos to hook you in the struggle of mankind versus an omniscient technological consciousness.

First up, a pair of videos from the viral marketing campaign centered on the guerilla group led by Kate Mara in the film, R.I.F.T. (or Revolutionary Independence From Technology). Johnny Depp, with some help from Rebecca Hall and Paul Bettany, is on the cusp of creating the singularity, an AI so advanced that it’s beyond anything the world has ever seen and has the potential to alter human history forever. Naturally, R.I.F.T. fears what awaits mankind on the other side of the technological singularity and uses various tactics -- including violence -- to stop the relentless forward march of technology and science. These two videos -- both hovering around the twenty-second mark -- take on the zeal of propaganda that’s decidedly from the anti-A.I. view, especially with the appearance of a banner reading: “Humans Are Born, Not Programmed.” Is the group just a band of luddite terrorists or are they really the last line of defense against our own self-inflicted doom?

The studio has also released a short featurette that runs over two minutes with some short interviews with Hall, Pfister and Morgan Freeman as well as some more footage from the film. Check out the featurette, the two viral ads and a batch of new stills from the film below. “Transcendence” takes over a theater near you on April 17th.

Transcendence
Transcendence
Transcendence
Transcendence
Transcendence
Transcendence
Transcendence
Transcendence, Rebecca Hall
Transcendence
Transcendence
Transcendence, Rebecca Hall
Transcendence
Transcendence
Transcendence
Transcendence

This article is related to: Transcendence, Kate Mara, Johnny Depp, Paul Bettany, Rebecca Hall, Morgan Freeman, Wally Pfister, Cillian Murphy


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates