Click to Skip Ad
Closing in...
'Kick-Ass' Creator Mark Millar Says A Hit-Girl Solo Movie Was Once In The Works With 'The Raid' Director Gareth Evans 'Kick-Ass' Creator Mark Millar Says A Hit-Girl Solo Movie Was Once In The Works With 'The Raid' Director Gareth Evans Kristen Wiig, Melissa McCarthy, Kate McKinnon & Leslie Jones To Lead Paul Feig's 'Ghostbusters' Reboot Kristen Wiig, Melissa McCarthy, Kate McKinnon & Leslie Jones To Lead Paul Feig's 'Ghostbusters' Reboot 30 Films You Forgot Were Oscar Winners 30 Films You Forgot Were Oscar Winners Review: Documentary 'Night Will Fall' Is A Powerful Reminder Of The Horrors Of The Holocaust Review: Documentary 'Night Will Fall' Is A Powerful Reminder Of The Horrors Of The Holocaust Harvey Weinstein Explains What Happened With 'Grace Of Monaco,' Says He Was Right About 'Snowpiercer' Harvey Weinstein Explains What Happened With 'Grace Of Monaco,' Says He Was Right About 'Snowpiercer' Harvey Weinstein Says Quentin Tarantino Has Changed The Last Chapter Of 'The Hateful Eight' Harvey Weinstein Says Quentin Tarantino Has Changed The Last Chapter Of 'The Hateful Eight' Sundance Review: ‘Slow West’ Starring Michael Fassbender, Kodi Smit-McPhee & Ben Mendelsohn Sundance Review: ‘Slow West’ Starring Michael Fassbender, Kodi Smit-McPhee & Ben Mendelsohn Sundance: Keanu Reeves Opens The Door To Trouble In Teaser Trailer For Eli Roth's 'Knock Knock' Sundance: Keanu Reeves Opens The Door To Trouble In Teaser Trailer For Eli Roth's 'Knock Knock' Watch: 8-Minute Video Essay Argues Steve McQueen's 'Shame' Is Actually A Critique Of The Modern Metropolis Watch: 8-Minute Video Essay Argues Steve McQueen's 'Shame' Is Actually A Critique Of The Modern Metropolis Watch: The Tampon Scene From 'Fifty Shades Of Grey' You Won't See In The Movie Recreated With 'The Sims' Watch: The Tampon Scene From 'Fifty Shades Of Grey' You Won't See In The Movie Recreated With 'The Sims' The 10 Best Films Of 2004 The 10 Best Films Of 2004 'Death Proof' Star Zoe Bell Leads Latest Additions To Quentin Tarantino's 'Hateful Eight' As Filming Begins 'Death Proof' Star Zoe Bell Leads Latest Additions To Quentin Tarantino's 'Hateful Eight' As Filming Begins Watch: 'Saturday Night Live' Sketch 'Fanatic' Written & Directed By Paul Thomas Anderson And Starring Ben Affleck Watch: 'Saturday Night Live' Sketch 'Fanatic' Written & Directed By Paul Thomas Anderson And Starring Ben Affleck First Look: Leonardo DiCaprio Gets Grimy In Alejandro González Iñárritu's 'The Revenant' First Look: Leonardo DiCaprio Gets Grimy In Alejandro González Iñárritu's 'The Revenant' "Carry Bolt Cutters Everywhere": Werner Herzog Has 24 Amazing Pieces Of Advice "Carry Bolt Cutters Everywhere": Werner Herzog Has 24 Amazing Pieces Of Advice The 25 Best Horror Films Of The 21st Century So Far The 25 Best Horror Films Of The 21st Century So Far Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' Watch: 3 Graphic, Very NSFW Clips From Lars von Trier's 'Nymphomaniac Vol II — Director's Cut' The 20 Best TV Shows Of The 2013/2014 Season The 20 Best TV Shows Of The 2013/2014 Season From Worst To Best: Ranking The Films Of Hayao Miyazaki From Worst To Best: Ranking The Films Of Hayao Miyazaki Christopher Nolan Says His Howard Hughes Film Is Dead, But He'd Still Like To Do A Bond Film At Some Point Christopher Nolan Says His Howard Hughes Film Is Dead, But He'd Still Like To Do A Bond Film At Some Point

"We've Lost The East Coast, China's Dark": New Super Bowl TV Spot For 'World War Z'

Photo of Oliver Lyttelton By Oliver Lyttelton | The Playlist January 31, 2013 at 7:37PM

Over the next few days, some of the bigger movies of the year are going to be unveiling their wares in front of one of the biggest TV audiences on the calendar. Yep, Superbowl Sunday has arrived, and as ever, some high profile movies are going to be using the commercial breaks to show new footage. And one of them just snuck out early, as Paramount have unveiled their big game spot for summer blockbuster "World War Z" a full 72 hours before game time.
3
World War Z, Brad Pitt, Mireille Enos

Over the next few days, some of the bigger movies of the year are going to be unveiling their wares in front of one of the biggest TV audiences on the calendar. Yep, Superbowl Sunday has arrived, and as ever, some high profile movies are going to be using the commercial breaks to show new footage. And one of them just snuck out early, as Paramount have unveiled their big game spot for summer blockbuster "World War Z" a full 72 hours before game time.

And... there's not a lot of new footage here, to be honest. The trailer that landed a few months back is structurally and content-wise pretty close to the truncated 30-odd seconds we get here, although there's a slight hint of a traumatic-looking plane crash sequence that looks new to our eyes.

In fairness, Paramount are at a disadvantage, because the rewritten, reshot third act of the film only wrapped a couple of months back, so they may not have had that much footage to show. And the Superbowl audience are more likely to be casual movie fans who haven't necessarily seen the trailer already. But at the same time, there's nothing here that really explains what the movie's about, or why anyone should go see it, beyond the presence of Brad Pitt. Still, "Inception" fart trombone!

You can see the clip below in an embed courtesy of Bleeding Cool, or watch it in HD over at Apple. "World War Z" opens on June 21st, 2013. And if anyone's solved the "is it really fast? Do you eat it on Sundays?" riddle, let us know. We're assuming it's not "braaaaaains."

This article is related to: World War Z, Brad Pitt, Mireille Enos, Marc Forster, Film Trailers


The Playlist

The obsessives' guide to contemporary cinema via film discussion, news, reviews, features, nostalgia, movie music, soundtracks, DVDs and more.


E-Mail Updates