Reggie Watts has come a long way from his days as a weird Seattle-based musician/beat boxer/spoken word artist. For a decade, it seemed as if he’d remain a cherished local phenomenon, but as digital options have pushed comedy into a new golden age era, he's been established as a central player as such. He's an actor of note as well.
Watts appears in “Creative Control,” a dark satire about the tech industry that premiered at the 2015 SXSW Film Festival and won a special jury prize there for its visual achievement. Starring Benjamin Dickinson (the film's director), Watts, Dan Gill, Alexia Rasmussen and Nora Zehetner, “Creative Control” is set in a near future Brooklyn where an ad executive uses a new Augmented Reality technology to conduct an affair with his best friend's girlfriend. Well, kind of… Here’s the official synopsis:
The setting is New York, 5 minutes in the future. The glorious technological advances and communication devices of the near future meant to increase connectivity and alleviate boredom are only increasing the anxiety level of the insecure New Yorkers who've inherited them. David (writer/director Benjamin Dickinson) is an overworked, tech-addled advertising executive developing a high-profile marketing campaign for a new generation of Augmented Reality glasses. Feeling stuck in his relationship with yoga teacher Juliette (Nora Zehetner, BRICK, IFC's "Maron"), he envies the charmed life of his best friend, fashion photographer Wim (Dan Gill, THE WEDDING RINGER) and his entrancing girlfriend Sophie (Alexia Rasmussen, CALIFORNIA SOLO) - so he uses the glasses to develop a life-like avatar of her. Unwittingly, fantasy and reality begin to blur. As passions escalate and things get increasingly out of hand, the friends are forced to deal with the impending collision between their public, private and imaginary lives.
The critically acclaimed movie opens March 11th via Amazon Studios and Magnolia Pictures. Check out the new poster and check out the first trailer below.