"Today's inbred tribes of hoods and petty desperados are less likely to be depicted as lethally dysfunctional exceptions to the rule of the happy nuclear family. Instead they've become emblems, stand-ins for all modern families struggling to survive in a morally bankrupt, economically topsy-turvy world where relying on one's nearest and dearest, for better or worse, may be the best available option."
- With the 2010/2011 TV season looming, Ad Age lays out the new challenges facing the networks. The Nielson ratings, for example, aren't showing the full range of who's watching what anymore, so networks like the CW are offering combination advertising packages (TV and online). Ad Age's question is whether or not CW's strategy will carry over to other networks. As for social media's contribution to TV, Ad Age finds "TV appears to be doing more for Twitter, Facebook and other social-media venues than they are doing for TV programs, all hype about social buzz generating higher ratings for TV shows aside."
As for the bastard child that is Friday night TV programming, things may be looking up: "These days, many of us feel lucky if we can afford a flat-screen TV and a cable hookup. And we're staying home to watch those things on which we spent so much money." CBS will have Tom Selleck in Blue Bloods (a cop drama) and NBC has Jimmy Smits in Outlaw (a law drama). As for ABC, it would appear "everything is up for grabs" since their Entertainment chief, Stephen McPherson, was just replaced in July (weeks after the schedule was sold to advertisers). As for NBC's future in the hands of Comcast, Ad Age suggests we'll get a clearer vision in 2011.
- Now for one of TV's most interesting darlings; Peggy Olson (Emmy nominee Elisabeth Moss). Vulture takes a stroll through her evolution and finds she's become a bit of a heroine. "How'd that happen?" they ask. Isn't it obvious?