At a time when trailers might be giving away too much (the teaser for the The Artist doesn't leave much to the imagination) a new comedic experiment might invert the relationship between trailers and their features.
Ben Stiller's Fake Trailer Project, which is premiering on MTV.com, will test ideas for new movies, similar to the way the fake trailer for Scorcher VI: Global Meltdown teased Tropic Thunder (fake trailer posted below). If the commercials catch on virally, they could be prepped for development into actual movies.
Stiller will star in the first of these parodies, according to the Wrap, which reports that Tropic Thunder co-writer Justin Theroux will also contribute, along with director Amy Heckerling.
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