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Fake Trailers, Real Movies: Ben Stiller's Comedic Experiment

Thompson on Hollywood By Maggie Lange | Thompson on Hollywood September 9, 2011 at 2:44AM

At a time when trailers might be giving away too much (the teaser for the The Artist doesn't leave much to the imagination) a new comedic experiment might invert the relationship between trailers and their features.
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Thompson on Hollywood

At a time when trailers might be giving away too much (the teaser for the The Artist doesn't leave much to the imagination) a new comedic experiment might invert the relationship between trailers and their features.

Ben Stiller's Fake Trailer Project, which is premiering on MTV.com, will test ideas for new movies, similar to the way the fake trailer for Scorcher VI: Global Meltdown teased Tropic Thunder (fake trailer posted below). If the commercials catch on virally, they could be prepped for development into actual movies.

Stiller will star in the first of these parodies, according to the Wrap, which reports that Tropic Thunder co-writer Justin Theroux will also contribute, along with director Amy Heckerling.


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This article is related to: Genres, Headliners, Hollywood, Web/Tech, Video, Digital Future, Media, Marketing, Production , comedy, Trailers


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Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.