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'How To Make Money Selling Drugs' Goes to Tribeca, Features 50 Cent, Sarandon, Eminem, Harrelson & 'The Wire''s David Simon

Thompson on Hollywood By Sophia Savage | Thompson on Hollywood September 13, 2012 at 12:36PM

Tribeca Film takes US rights to Matthew Cooke's "How to Make Money Selling Drugs." The doc looks at the both sides of the "war on drugs," and includes interviews with 50 Cent, 'The Wire' producer David Simon, Arianna Huffington, Woody Harrelson, Eminem and Susan Sarandon, plus the infamous drug kingpin “Freeway” Rick Ross...
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"How To Make Money Selling Drugs"
Tribeca Film "How To Make Money Selling Drugs"

Tribeca Film takes US rights to Matthew Cooke's "How to Make Money Selling Drugs." The doc, which premiered at Toronto, looks at the both sides of the "war on drugs," and includes interviews with 50 Cent, 'The Wire' producer David Simon, Arianna Huffington, Woody Harrelson, Eminem and Susan Sarandon, plus the infamous drug kingpin “Freeway” Rick Ross.

Presenting a shockingly candid examination of how a street dealer can rise to cartel lord with relative ease, the documentary reveals how public policy and government drug enforcement have struggled to creatively adapt to and effectively disincentive Americans from dealing drugs. Bert Marcus Productions was granted unprecedented access from top‐ranking government officials, from the U.S. Drug Czar to the Drug Enforcement Agency, all providing unique and honest viewpoints on this pervasive global topic.

This is Cooke's directorial debut. He produced and edited 2006's "Deliver Us From Evil" and 2010's "Teenage Paparazzo." Tribeca plans to release "How To" theatrically and on VOD next year. Tribeca's Geoff Gilmore states, “From politics to the police and drug dealers to drug users, the scope of Matthew Cooke’s examination of these illicit networks is extraordinary.”

The film will inevitably be compared to Eugene Jarecki's excellent Sundance Grand Jury Prize winner "The House I Live In" (October 5), which also looks at drugs in American and the public policy failures.

This article is related to: Toronto International Film Festival, News, Documentary, Documentaries


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Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.