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Life in a Day and Ridley Scott's Micro Movie Mogul Initiative Raise Money for Charities

Thompson on Hollywood By Sophia Savage | Thompson on Hollywood June 8, 2011 at 6:40AM

Ridley Scott invites the public to aid in promoting the UK theatrical release of Life in a Day on June 17 (it opens in the US June 29), and by doing so raise money for UK charities, all through the Micro Movie Moguls initiative. This is how it works: An individual or company sets themselves up as a Micro Mogul and they chose a charity -- any good cause -- to receive 25% of the tickets sold through their online ticket booth. Here's more information. Here is our review and the Life in a Day trailer. This movie is a must-see.
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Thompson on Hollywood


Ridley Scott invites the public to aid in promoting the UK theatrical release of Life in a Day on June 17 (it opens in the US June 29), and by doing so raise money for UK charities, all through the Micro Movie Moguls initiative. This is how it works: An individual or company sets themselves up as a Micro Mogul and they chose a charity -- any good cause -- to receive 25% of the tickets sold through their online ticket booth. Here's more information. Here is our review and the Life in a Day trailer. This movie is a must-see.

The following charities have signed up to be a part of Life in a Day Move Mogul initiative:

Amnesty International
Africa Asia Foundation
Barnado's
Christian Aid
Dramatic Need
Facing Africa - NOMA
Film Aid UK
World Association of Girl Guides and Girl Scouts
Guide Dogs for the Blind
Jo's Cervical Cancer Trust
Macmillan Cancer Trust
Make-A-Wish Foundation
The Mercy Centre UK
Parkinson's UK
Refuge
Right To Play
Royal National Institute for the Deaf (RNID)
RSPCA
Shelter
Street Child Africa
Tommy's - the baby charity
Tusk
UN Refugee Agency (UNHCR)
WaterAid

This article is related to: Directors, Genres, Box Office, Ridley Scott, Documentaries


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Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.