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NAB Show Focuses on 'The Great Content Shift: Defining Your Evolution' with Marina Gorbis

Thompson on Hollywood By Sophia Savage | Thompson on Hollywood January 9, 2012 at 2:41PM

The theme of the 2012 NAB Show, running April 14-19, is "The Great Content Shift: Defining Your Evolution." It will look at how "new paradigms in consumption are forever changing the way we create, manage, deliver and monetize content," and consequentially causing shifts in industries' expectations and strategies for the future...
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Marina Gorbis
Marina Gorbis

The theme of the 2012 NAB Show, running April 14-19, is "The Great Content Shift: Defining Your Evolution." It will look at how "new paradigms in consumption are forever changing the way we create, manage, deliver and monetize content," and consequentially causing shifts in industries' expectations and strategies for the future. In a two-part session on April 18, "Making Sense of the Great Content Shift," Marina Gorbis (exec director of the Institute for the Future), will discuss:

- The seismic shifts that are impacting the modern digital world as people demand content anytime, anywhere.
- The top five trends that will shape the future of the broadcast and telecommunications industries on both an organizational and individual level.
- Attendees will then be invited to engage with Gorbis directly in a Q&A session live via social media.

This article is related to: News, Media, Digital Future


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.