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Na'vi Morphing Stations Coming to a Theater Near You

Photo of Anne Thompson By Anne Thompson | Thompson on Hollywood April 16, 2010 at 12:38PM

If you liked the way Ben Stiller looked at the Oscars or the online make yourself into a Na'vi promo, then get thee to a participating Avatar morphing station. (In L.A. it starts April 16 at The Grove.)
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Thompson on Hollywood

If you liked the way Ben Stiller looked at the Oscars or the online make yourself into a Na'vi promo, then get thee to a participating Avatar morphing station. (In L.A. it starts April 16 at The Grove.)

Thompson on Hollywood

If you're wondering why there's an Avatar marketing blitz--even New York Yankee ads are cross-cutting between the movie and baseball players on the field--Fox Homevideo is marketing the DVD, due in stores on Earth Day, April 22. James Cameron, who is on an environmental mission these days, picked the date.


This article is related to: Directors, Franchises, Marketing, DVDs, James Cameron, Avatar


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.