In the biggest sale of the fest so far, Sundance newbie Relativity Media is closing a deal to acquire U.S. rights for $4 million, according to sources close to the sale. CAA and WME (who rep Gordon-Levitt and packaged the film) brokered the deal. Relativity committed to a wide release. Companies wanting to make a splash at Sundance often overpay, but clearly Relativity was not the only buyer convinced that this portrait of a sex-addicted bartender (JGL) trying to give up porn for his first love (Scarlett Johannson) was commercial. TWC offered an early bid of $2 million, reports Variety; CBS Films and Lionsgate/Roadside were also in the hunt.
- By Anne Thompson
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- January 21, 2013 4:04 PM
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- 0 Comments
Recent Comments
"as his first directorial feature" Not only could you have consulted IMDb, it also should
Thanks, Niall. My, er, bad.
Franco has actually been writing, directing and co-directing shorts, features and documentaries