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Nifty 'Carrie' Promo Stunt (VIDEO)

Photo of Anne Thompson By Anne Thompson | Thompson on Hollywood October 8, 2013 at 7:27PM

They dumped red slushies on the Homecoming Queen in "Glee," referencing "Carrie," the Stephen King classic and Brian de Palma movie, which has now been remade by Kimberly Peirce with Chloe Grace Moretz in the Sissy Spacek role and Julianne Moore in for Piper Laurie. Check out this cleverly viral way to market the latest flick about an angry teenager with telekinetic powers:
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"Carrie"
"Carrie"

They dumped red slushies on the Homecoming Queen in "Glee," referencing "Carrie," the Stephen King classic and Brian de Palma movie, which has now been remade by Kimberly Peirce with Chloe Grace Moretz in the Sissy Spacek role and Julianne Moore in for Piper Laurie. Check out this cleverly viral way to market the latest flick about an angry teenager with telekinetic powers: 


This article is related to: Marketing, Carrie, Video, Video


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.