“Over the last few weeks, circumstances have forced us to rethink the direction and operations of the company, and regrettably this has resulted in layoffs impacting our staff and changes for our colleagues,” stated Pohlad. “Still, we very much believe in the mission set forth with Apparition, and welcome Tom Ortenberg’s expertise and consultation in the coming weeks and months. In addition, he will be a valuable asset for us on preparing to bring The Tree of Life to audiences.”
There is still debate about when Malick will be ready to deliver River Road's The Tree of Life, which Pohlad produced with Sarah Green. Apparition describes the film starring Brad Pitt and Sean Penn as a "mystical epic" about a family coming to terms with loss. While Venice hopes to debut the film, there have been no promises made. And Apparition has no firm release plan; Ortenberg will be taking lead on that strategy. An end-of-year opening is the target.
Meanwhile, Berney is expected to join producer Graham King's new distribution company. King has the same issues as Pohlad: How to guarantee release for his slate of pictures in a severely contracting North American market.