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President Obama's Re-Election Campaign Ad; Directors Who Could Do It Better

Thompson on Hollywood By Sophia Savage | Thompson on Hollywood April 5, 2011 at 6:58AM

We all knew Obama would run for re-election. The real question is why use such a dull campaign video? Watch it below. Movieline suggests five Hollywood directors who would do a better job. Our favorite two are below.
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We all knew Obama would run for re-election. The real question is why use such a dull campaign video? Watch it below. Movieline suggests five Hollywood directors who would do a better job. Our favorite two are below.

2. Werner Herzog
: Based on his track record, Herzog would surely inject some much-needed life and humor into these pseudo-documentary ads that Obama’s team loves so much. And let’s talk about becoming the change you believe in; Herzog moved a 320-ton steamship over a hill for his movie Fitzcarraldo with no special effects. Also, the last ten minutes of Rescue Dawn play out almost like a propaganda film for American patriotism. 
Caveat: Most likely, Herzog doesn’t even know who Obama is.

5. Casey Affleck: 
If all of this hope, change and positivity branding wears itself out, then it’s probably time to move onto the obvious backup plan: a smear campaign. Basically, Affleck will shoot video of Joaquin Phoenix dressed as various conservative senators doing baffling and awful things. He’ll post these on the internet and pretend they’re real and sort of fool some people…for a while. 
Caveat: I’m Still Here didn’t work so well in the end.

This article is related to: Directors, Hollywood, Video, Politics, Media, Marketing, Trailers


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.