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Roadside Attractions Sci-Fi Thriller 'Branded' Debuts in Cannes Market

Photo of Anne Thompson By Anne Thompson | Thompson on Hollywood May 11, 2012 at 10:24AM

While most of the media attending Cannes will be flocking to the morning press screenings at the Palais, some of the more intrepid will venture into the screenings in the market, which are more catch-as-catch-can--walking out is de rigeur.
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'Branded'
'Branded'

While most of the media attending Cannes will be flocking to the morning press screenings at the Palais, some of the more intrepid will venture into the screenings in the market, which are more catch-as-catch-can--walking out is de rigeur.

One of the films making its Cannes debut in the market has already been acquired in North America by Roadside Attractions for a planned September release, sci-fi thriller "Branded" starring Ed Stoppard, Leelee Sobieski, Jeffrey Tambor and recent Oscar nominee Max von Sydow, who is no stranger to genre fare. Arclight Films ("Crash") will be selling other territories.

The movie is based on the premise that the real villain in our world is marketing, says Ignition Creative's Jamie Bradshaw, who co-wrote, directed and produced the twisty dystopian thriller with Alexander Doulerain of Russia's Networks TNT.
"Branded"'s nightmare vision of the future involves corporate brands that mount a global conspiracy to infiltrate minds, keeping the public disillusioned, dependent and passive. One man (Ed Stoppard) is on a lone mission to unlock the conspiracy; he fights an epic battle with the hidden forces that control the world.

The latest additions to Easternlight’s slate include 2012 Cannes Film Festival “Directors Fortnight” official selection "Dangerous Liasons" and "The Assassins" starring Chow Yun Fat.

This article is related to: Cannes, Festivals, Festivals, Lionsgate/Roadside, Cannes Film Festival


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.